AOL

cpc

Chad Little Launches Adhesive.co - Focuses on Premium CPC Format Ads

Oct 24, 2012 - The serial entrepreneur launches a "Project Devil" for online retailers and direct marketers. Comments

AOL Puts All Original Videos on Monetized YouTube Channels

aol-logo Oct 4, 2012 - AOL is joining some of the biggest names in media including Hearst, Lionsgate, Reuters, Slate and Pitchfork. Comments

AOL Pushes New Devil Units for Specific Brand Verticals

aol-devil2 Oct 1, 2012 - Project Devil 2 features templates with applications tailored to specific verticals like retail, entertainment, consumer-packaged goods, finance, automotive and travel. Comments

ShareThis Tops New Ad Entity Ranking From ComScore

Sep 18, 2012 - Firms like CNN, Walmart.com, and Twitter also turned up on the list of 30 "ad focus entities." Comments

Koch-Linked Group Dropped Over $1M Online in Last 2 Weeks

amerforprosp-twitter Sep 5, 2012 - Americans for Prosperity recently bought ads from Pandora, Google and AOL, and purchased today's Twitter Promoted Trend. Comments

AOL Introduces Ads in Connected TV App

aol-on Aug 10, 2012 - Single campaigns can now be deployed across multiple screens with a single media buy. Comments

Republicans Spend $50K on YouTube Ads Targeting Congressional Districts

nrcc-districttargeting-youtube Aug 3, 2012 - Google just launched truer congressional district targeting, which could help it keep an edge over Facebook and other ad networks in 2012 for U.S. House races. Comments

AOL Banks on Ad Market Rationality to Drive Revenues

aol Jul 25, 2012 - Company reported global ad revenue growth of 6% in Q2 2012. Comments

AOL, Arnold Worldwide, USA Today Hire

Jul 23, 2012 - Marketing news roundup: PulsePoint, Nearby Now Comments

AOL Offers Cross-Platform Ads for Desktop and Mobile

iphonemoviefonepictela Jun 27, 2012 - Pictela ads now work across smartphones and tablets. Comments

AOL Promotes Man Behind Ad Revenue Bright Spot

May 23, 2012 - Ned Brody will fill a newly-created CEO position for the Ad.com Group. Comments

Armstrong: AOL Ads Are Not 'Laser-Focused on Social'

tim-armstrong-at-tcdisrupt May 22, 2012 - CEO talks about ads, innovation, and Facebook. Comments

AOL Ad Revenues Grow by 5%, But Domestic Display Falls

May 9, 2012 - Company stresses video and rich media ad offerings amid disappointing U.S. ad growth. Comments

Agencies Lukewarm on 2012 NewFronts

thedaily-puppets May 4, 2012 - Will people watch and advertisers buy in? Comments

Facebook Video Visitors Down 8%, Yahoo's Up 8%

Apr 26, 2012 - ComScore's online video rankings put Google sites at No. 1 with 146 million unique viewers. Comments

AOL Adopts Nielsen GRP for Video Ads

Apr 16, 2012 - AOL advertisers will only pay for percentage of target audience actually hit. Comments

AOL Offers DSP Service

Mar 20, 2012 - AdLearn Open Platform will compete with Turn, MediaMath, DataXu, and Google's Invite Media. Comments

AOL, Microsoft, and Yahoo Kick Off Display Ad Deal

Mar 15, 2012 - Ménage à trois in display advertising starts on schedule. Comments

AOL Sales Head: NewFronts Highlight Original Content at Scale

janet-balis-aol Feb 27, 2012 - Janet Balis discusses AOL's video strategy and how the "online upfront" plays into it. Comments

Online Upfront Gains Steam With YouTube, Yahoo, Et Al

Feb 24, 2012 - Annual Digitas event enlists AOL, Google/YouTube, Hulu, Microsoft, and Yahoo. Comments

Researcher: Facebook's 2012 Ad Sales to Top $5B

Feb 22, 2012 - But Google will soon catch up in the display category, eMarketer says. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

A Buyer's Guide to Affiliate Management Software

A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

Jobs

    • Website Optimizer - SEO, CRO, Analytics
      Website Optimizer - SEO, CRO, Analytics (Marcel Digital) - ChicagoMarcel Digital, an award winning interactive marketing agency established in 2003...
    • Director of Marketing
      Director of Marketing (Patron Technology) - New YorkDirector of Marketing We are seeking a Director of Marketing to manage and build our marketing...
    • Senior Interactive Producer
      Senior Interactive Producer (Ready Set Rocket) - New YorkWhat You'll Do As a member of our team, the Senior Producer reports directly to our...