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Google Updates Gmail iOS App to Compete With Apple Mail

Mar 7, 2014 - In an attempt to steal email client market share from Apple, Gmail messages on the updated iOS app will be pre-fetched and synced to improve user experience. Comments

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For Whom The Bell Really Tolls? NSA Docs Show Google Cookies Used for Data Spying

An eye in close-up superimposted by a screen of random numbers Dec 11, 2013 - Internal NSA documents pointing at Google's lack of security allowing the government to spy on the back of its cookies relaunches the data debate. Comments

Apple Buys Social Search & Analytics Firm Topsy for $200m

twitter-search-monitoring-analytics-topsy Dec 4, 2013 - Apple has acquired Twitter analytics company Topsy in their second acquisition in as many weeks. The WSJ reports the deal was worth $200 million. Comments

Adobe Adds Cloud-Based Mobile Services

adobe-marketing-cloud Nov 11, 2013 - Adobe has released new mobile services as part of the Adobe Marketing Cloud. The new service is fully integrated with both Adobe Analytics and Adobe Target, their testing and targeting service in the Adobe Marketing Cloud. Comments

Apple Ends Fiscal Year With Revenue Jump but Profit Fall

Apple iPad Air and iPad Mini with Retina display Oct 30, 2013 - Apple banked a net profit of $7.5 billion on $37.5 billion in revenue during the last quarter. Comments

Facebook Envisions Deeper Links in Mobile App Ads

facebook-cupcakes Oct 1, 2013 - Facebook's mobile app ads now include seven different calls to action that businesses can choose from, including typical actions like opening a link or application to more specific actions tailored for the most popular activities on mobile. Comments

Chipotle’s Scarecrow Advocates ‘Food with Integrity’

chipotle-scarecrow-1 Sep 18, 2013 - The initiative includes a game and a video that have generated 250,000 downloads and 4.3 million views since their debut. Comments

What's the Impact of gTLDs on Social Media?

socialmedia-world Sep 11, 2013 - Will the gTLDs be a catalyst for new social media communities to emerge within these big generic platforms or even within brands? Comments

Apple and Android Fight for Hands of Smartphone Consumers

smartphone-os Aug 7, 2013 - A new study by Nielsen looks into which operating system is winning the smartphone market. Comments

iPhone Sales Boost Apple’s Resilience in Latest Quarter

Apple logo Jul 24, 2013 - Apple posted a nearly 1 percent year-over-year gain in revenue coming in at $35.3 billion, and a 21 percent decline in profit over the same period at $6.9 billion. iPhone sales were up 17 percent from the year-ago quarter at 31.2 million while iPad... Comments

iOS 7 Implications for Marketers

iOS 7 home screen Jul 17, 2013 - These four themes will help marketers move beyond a laundry list of tasks for their next app update and toward a holistic way of thinking about the mobile category. Comments

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