Apps

Can app developers make money and build a viable business? Developers and marketers alike can subscribe to our "Apps" content to receive tips on how to increase app discovery, generate revenue, and prepare for existing and emerging devices.

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Spil Games Talks Lego and 'Despicable Me' Ads [Video]

Apr 30, 2012 - CMO drops by ClickZ's office to discuss how brands integrate into games. Comments

25% of Groupon Purchases Made Via Mobile

Feb 27, 2012 - Company's app eclipses 9 million user mark. Comments

Apple, Google and Microsoft Make Mobile Privacy Pledge

Woman shopping on smartphone Feb 23, 2012 - Agreement driven forward by the U.S. but will have global impact Comments

Video: Glamour's Shoppable Wall in the Meatpacking District

glamour-wall Feb 16, 2012 - 2D products can be scanned and bought with mobile phones. Comments

Sports Illustrated App Reveals Swimsuit Videos

si-viewer-final Feb 15, 2012 - Mobile app for iOS and Android offers videos of the 19 shoots. Comments

What Will 2012 Bring to TV? The Over The Top Upstarts

Jan 26, 2012 - Will Apple, Google, or Amazon topple legacy TV providers? A look at the upstarts' strengths and limitations. Comments

Constant Contact Purchases CardStar, Moves Into Mobile

Jan 19, 2012 - Longtime SMB marketing services provider continues to diversify. Comments

Mobile Devices Have Eclipsed the Desktop Experience; Get Over It

Dec 29, 2011 - Devices differentiate themselves in many different ways. Here's how. Comments

Xbox Shelves Dance App at Last Minute

dance-central Dec 22, 2011 - App has to wait till next year to deck the halls. Comments

Update: Xbox Holidays App Cuts A Rug

dance-central Dec 22, 2011 - The Xbox app launch was delayed at the last minute. Comments

Rants and Anti-Rants From Top-Grossing App Developers

Dec 15, 2011 - App development remains difficult because of these five factors. Will they ever be remedied? Comments

Windows Phone 7: When Will Consumers Decide It's Time?

Apr 26, 2012 - There's a real opportunity for developers to stand out from the crowd and get recognized with a breakthrough app on Windows Phone 7. Comments

Former Apple Exec Helps Foursquare With Ads

foursquare Apr 20, 2012 - Sales vet Steven Rosenblatt is working closely with geo-social app. Comments

Coca-Cola: Spotify Partnership Is 'Limitless'

coke-timelines-screeshot Apr 18, 2012 - McDonald's, AT&T, Intel, and Reebok also sign deals with the digital music service. Comments

Pandora Local Ads Not Just for Car Dealers

pandora-firefly-ad Apr 16, 2012 - Rehab center St. Jude Retreats and Orange Beach Tourism are targeting locally on music service. Comments

Samsung Mobile Exchange Key to Multi-Screen Ad Strategy

video-nielsen Apr 4, 2012 - Samsung AdHub signals desire among device manufacturers to snag digital content revenue. Comments

Is Your Retail Space Ready to Go Digital?

Apr 2, 2012 - The app economy moves in-store. Comments

Highlight CEO Talks Hype, Monetization and Privacy

highlight Mar 30, 2012 - SXSW buzz-child sounds patient about creating revenue. Comments

Virgin Mobile Director: Social Kills Traditional Sales Funnel

virgin-mobile Mar 10, 2012 - At SXSW, brand unveils program aimed at app developers and young adults. Comments

Highlight App Could Creep Out Consumers, Marketers Say

highlight Mar 9, 2012 - SXSW goers express privacy concerns about the hyped mobile app. Comments

The Other Ecosystem - Life on the Kindle Fire

Feb 28, 2012 - A device review of the Kindle Fire and what it means to marketers and advertisers. Comments

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