Marketing News & Expert Advice
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Apps
Can app developers make money and build a viable business? Developers and marketers alike can subscribe to our "Apps" content to receive tips on how to increase app discovery, generate revenue, and prepare for existing and emerging devices.
Spil Games Talks Lego and 'Despicable Me' Ads [Video]
Apr 30, 2012 - CMO drops by ClickZ's office to discuss how brands integrate into games. Comments
25% of Groupon Purchases Made Via Mobile
Feb 27, 2012 - Company's app eclipses 9 million user mark. Comments
Apple, Google and Microsoft Make Mobile Privacy Pledge
Feb 23, 2012 -
Agreement driven forward by the U.S. but will have global impact
Comments
Video: Glamour's Shoppable Wall in the Meatpacking District
Feb 16, 2012 -
2D products can be scanned and bought with mobile phones.
Comments
Sports Illustrated App Reveals Swimsuit Videos
Feb 15, 2012 -
Mobile app for iOS and Android offers videos of the 19 shoots.
Comments
What Will 2012 Bring to TV? The Over The Top Upstarts
Jan 26, 2012 - Will Apple, Google, or Amazon topple legacy TV providers? A look at the upstarts' strengths and limitations. Comments
Constant Contact Purchases CardStar, Moves Into Mobile
Jan 19, 2012 - Longtime SMB marketing services provider continues to diversify. Comments
Mobile Devices Have Eclipsed the Desktop Experience; Get Over It
Dec 29, 2011 - Devices differentiate themselves in many different ways. Here's how. Comments
Xbox Shelves Dance App at Last Minute
Dec 22, 2011 -
App has to wait till next year to deck the halls.
Comments
Update: Xbox Holidays App Cuts A Rug
Dec 22, 2011 -
The Xbox app launch was delayed at the last minute.
Comments
Rants and Anti-Rants From Top-Grossing App Developers
Dec 15, 2011 - App development remains difficult because of these five factors. Will they ever be remedied? Comments
Windows Phone 7: When Will Consumers Decide It's Time?
Apr 26, 2012 - There's a real opportunity for developers to stand out from the crowd and get recognized with a breakthrough app on Windows Phone 7. Comments
Former Apple Exec Helps Foursquare With Ads
Apr 20, 2012 -
Sales vet Steven Rosenblatt is working closely with geo-social app.
Comments
Coca-Cola: Spotify Partnership Is 'Limitless'
Apr 18, 2012 -
McDonald's, AT&T, Intel, and Reebok also sign deals with the digital music service.
Comments
Pandora Local Ads Not Just for Car Dealers
Apr 16, 2012 -
Rehab center St. Jude Retreats and Orange Beach Tourism are targeting locally on music service.
Comments
Samsung Mobile Exchange Key to Multi-Screen Ad Strategy
Apr 4, 2012 -
Samsung AdHub signals desire among device manufacturers to snag digital content revenue.
Comments
Is Your Retail Space Ready to Go Digital?
Apr 2, 2012 - The app economy moves in-store. Comments
Highlight CEO Talks Hype, Monetization and Privacy
Mar 30, 2012 -
SXSW buzz-child sounds patient about creating revenue.
Comments
Virgin Mobile Director: Social Kills Traditional Sales Funnel
Mar 10, 2012 -
At SXSW, brand unveils program aimed at app developers and young adults.
Comments
Highlight App Could Creep Out Consumers, Marketers Say
Mar 9, 2012 -
SXSW goers express privacy concerns about the hyped mobile app.
Comments
The Other Ecosystem - Life on the Kindle Fire
Feb 28, 2012 - A device review of the Kindle Fire and what it means to marketers and advertisers. Comments
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