Asia

pic3

2013 Global Ad Spend Gains Driven by Digital & Latin American Growth as Europe Falters

Oct 16, 2013 - Gains in global ad spend in the first half od 2013 are driven by online display advertising and growth in Asia-Pacific and Latin America, according to a new Nielsen report. Comments

Standing Out in the Crowd With Local Search

tokyostreet Aug 6, 2013 - Consider these three ways to claim your local search result's real estate. Comments

How You Can Benefit From Multilingual Video SEO

online-video Jul 22, 2013 - A significant percentage of your viewers need to be converted into customers, if your video campaign is to have measurable benefits for your business. Comments

Nielsen: Global Ad Spend Slowly Rebounding

nielsen-global-ad-spend Jul 19, 2013 - Nielsen has released a new quarterly Global AdView Pulse report, which shows that although global ad spend continues to rebound, it has only increased by 1.9 percent from Q1 2012. Comments

From Earned to Owned - Content Marketing Rebooted

Jul 18, 2013 - PR is moving into the owned media space in a big way. Here's how our approach is different from the marketing department of an organization. Comments

Digital Advertising - the Never-Ending Arms Race?

digital-advertising Jul 15, 2013 - We have to approach digital advertising in a new way. Consider this. Comments

Twitter Extends Reach Into APAC By Partnering With Komli Media

The Twitter bird logo in blue on white Nov 30, 2012 - Twitter has stepped-up a gear in its efforts to draw revenue from its growing user base Asia, by securing an exclusive deal with its first advertising partner, Komli Media, to sell its promoted products in the region. Comments

Hong Kong Horse Racing Club Embraces ‘Social’ Business

hongkongjockeyclub2 May 4, 2012 - Custom-built interactive tables encourage novices to socialize, become horse racing enthusiasts. Comments

SingTel to Buy Ad Network Amobee

Mar 5, 2012 - $321 million deal is Asia telco's first step into mobile marketing. Comments

Pinterest Sees Significant Growth Across Asia Pacific

Feb 23, 2012 - In China, rival service Renren Guangjie offers a marketplace with Chanel, Clinique, and other brands. Comments

Forget Twitter Fans, China's Tencent Wants U.S. Brands to Sign Up

tencent-weibo Feb 21, 2012 - English-language site doesn't want to compete with Twitter for U.S. users, but to capture ad dollars. Comments

Linsanity and Social Media

Feb 16, 2012 - A view from Asia Pacific on Jeremy Lin, the NBA phenomenon. Comments

4 Brands Show How They Use Google+ in Asia

Feb 14, 2012 - McDonald's, Cathay Pacific, Uniqlo, and Toyota show how they are engaging with consumers on the social network. Comments

Enter the Dragon - the Marketing Exodus of 2012?

Jan 19, 2012 - Digital marketing talent from the U.K. and United States is jetting off to long-haul destinations. Comments

Dolce & Gabbana Photo Ban Triggers Social Uproar in Hong Kong

d-g-protest-fb Jan 11, 2012 - Protests intensify, but luxury brand does not immediately respond. Comments

Hong Kong Daily Deals Scene Heats Up

Dec 14, 2011 - English Daily South China Morning Post will soon go live with a deals service, followed by two other media companies. Comments

Citibank India: A Bank Goes Digital

Nov 29, 2011 - Before Citibank India set up a new ATM, it asked people on Facebook to vote for a location. Comments

Publicis to Acquire Wangfan

Nov 2, 2011 - Shanghai-based digital shop's clients include Puma and General Motors. Comments

LinkedIn Launches in Japanese, Joins Twitter and Facebook

Oct 27, 2011 - The social network set up a regional sales hub in Singapore in May. Comments

Google Commits to Making Search More Social

bradley Oct 21, 2011 - “Google+ is not a product. It’s a reinvention of Google,” exec Horowitz told journalists in Hong Kong. Comments

Dell Expands Listening Center to Asia

Sep 22, 2011 - A new chapter for celebrated social media monitoring program. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

5 Ways to Personalize Beyond the Subject Line

5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.

WEBINARS

Resources

Jobs

    • Customer Service Consultant
      Customer Service Consultant (Bonner and Partners) - Delray BeachBonner & Partners: Full-time Customer Service Consultant Position Who we are...
    • Financial Editor
      Financial Editor (Confidential) - DurhamSIX FIGURE EDITORS WANTED: To enforce lofty NEW editing standards. Easy Conditions Unlikely. Promotion and...
    • Information Processing Specialist
      Information Processing Specialist (Agora Inc. ) - BaltimoreInformation Processing Specialist – The IP specialist position ensures the successful...