Mar 21, 2011 - AT&T spent about twice as much on online display as T-Mobile in 2010, according to Kantar Media. Comments
Mar 18, 2011 - Verizon iPhones are building ad share, according to Millennial Media. Comments
Mar 15, 2011 - More retailers have launched storefronts on their Facebook fan pages in the past two quarters. A review of the sites that have done it well. Comments
Feb 1, 2011 - Firstborn employs 65 and counts Pepsi, AT&T, and Wrigley among clients. Comments
Jan 12, 2011 - Increased audience size and reach could fuel more growth in the mobile ad and content business. Comments
Dec 28, 2010 - AT&T customers can now rate products directly on the brand's Facebook presence, and can "like" or comment on others' reviews. Comments
Dec 6, 2010 - Brands are connecting to Latinos on Facebook by tapping into the Latino soul. Consider these examples. Comments
Nov 24, 2010 - Telecom giant gets a jump on Black Friday. Sears, Starbucks, and Charmin also leap in. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 23, 2014