Marketing News & Expert Advice
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Atlas
Facebook Acquires Atlas Advertising Suite From Microsoft
Feb 28, 2013 - Facebook announced today that it has agreed to acquire Seattle-based Atlas Advertising from Microsoft for an undisclosed amount, in a move that demonstrates how serious the social media giant is getting about digital advertising. Comments
Could Atlas Make Facebook a Media Powerhouse?
Dec 10, 2012 -
Two news organizations reported on Friday rumors that Facebook is in talks with Microsoft to buy Atlas, its giant media digital media platform. Could this really change online advertising?
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Tools for Advanced PPC Management and Reporting
Aug 16, 2010 - A look at two key types of PPC analytics and managements tools - automated campaign management and Web analytics suites. Comments
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