Marketing News & Expert Advice
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Australia
Facebook Aims to Grow PMD Program in Asia Pacific
Oct 2, 2013 - The APAC PMD team will roll out its first hackathon on October 16 and select five finalists to meet with investors at Facebook's office. Comments
Back to the Future: The Untapped Potential of 2.5G
Nov 24, 2010 -
With more than one billion consumers in Asia still using 2.5G mobile devices, here are three marketing myths that must be busted.
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Even in China, 'Dumb Ways to Die' Goes Viral [Infographic]
Nov 30, 2012 -
A catchy tune, offbeat humor, and cartoon characters take over the Internet world.
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Exec Moves & Industry Roundup: Reprise Media, GroupM China, Performics India, iProspect, and Omnicom Media Group
Sep 28, 2012 -
Reprise Media growing strong in Australia; Performics and iProspect goes head to head in India, and more news from Japan.
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Pinterest and Instagram Drive Traffic to Social Commerce Sites in Asia [Study]
Aug 31, 2012 -
Expect to see a proliferation of niche social networks over the next 12 months.
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Q&A: Responsive Design, Mobile Apps, and What It Means to Be a Creative Technologist
Jul 7, 2012 - Visual Jazz Isobar's interactive director, Erik Hallander shares his experience implementing Responsive Design within the agency workflow. Comments
Puma Leverages Social Graph to Promote Spring-Summer Collection
Jun 7, 2012 -
German sports brand Puma is targeting 18- to 24-year-old trendsters via its social app campaign this summer.
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Three Keys to Avoiding a Social Media Disaster
Feb 28, 2012 -
Case studies from Qantas and Singapore Zoo show how brands have landed in hot water unnecessarily.
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Most Google + Users in Asia From Singapore and India
Sep 2, 2011 -
Facebook continues to enjoy a strong presence in the social networking scene, according to Experian Hitwise.
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Cookie Deletion: Why It Should Matter to Advertisers and Publishers
Mar 2, 2011 -
Cookie deletion impacts your audience measurement and here's what you need to know.
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Social Networking: No Longer a Niche Market
Dec 28, 2010 -
Marketers that still consider social networking a niche market - it's time to wake up and face the data.
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E-Commerce in Asia Pacific: Big Opportunity for a Growing Region
Dec 21, 2010 -
As a brand or retailer, here are several things you need to consider when building your digital commerce strategy.
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