Jul 18, 2014 - The micro-blogging platform can now use CardSpring’s technology to track redemptions of offers delivered via Twitter Cards, as well as help businesses deliver relevant deals. Comments
May 6, 2014 - Although card-linked marketing has proved to be an efficient strategy, it is underutilized by chief marketing officers, says a study from Bank of America. Comments
Jan 11, 2013 - By 2017, over 15 percent of mobile subscribers will use a smartphone or tablet for online banking, according to Juniper Research. Comments
Oct 22, 2012 - Bank of America has launched a microsite in partnership with Susan G. Komen for the Cure to raise money for Komen and to enable participants to honor their loved ones. Comments
Oct 28, 2011 - Brand strategists assess the impact of a global protest movement - and what it could mean for marketing and advertising. Comments
Jun 20, 2011 - Geo-social app now has 10 million users. Comments
Sep 21, 2009 - Bank of America, General Mills' Betty Crocker, and Frito-Lay's Cheetos play up their social marketing efforts. Comments
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