Marketing News & Expert Advice
|
|
|
Barack Obama
More Democrats Sign Up for Political Texts Than Republicans
Oct 9, 2012 - A mere 5 percent of registered voters with cellphones have actually coughed up their mobile phone numbers according to a new Pew report. Comments
Digital Helps Get Out Vote in Walker Recall Election
Jun 4, 2012 -
Political contest in WI tomorrow serves as a trial for voter mobilization in November.
Comments
Romney Team Hiring 'A Lot' of Digital Staff
May 10, 2012 -
Campaign ramping up social media, web development, email and database skills.
Comments
Infographic: 2012 Election Web Ad Spending Through March
May 8, 2012 -
Infographic showing web ad spending by presidential campaigns through March 2012.
Comments
Obama and Democrats Spent $21 Million on Web Ads So Far
May 7, 2012 -
Original ClickZ analysis: GOP spent less than half on digital ads through March.
Comments
Romney Ad Firm Partners for Big Data on Hispanics
Apr 30, 2012 -
Targeted Victory partners exclusively with one large online Hispanic data firm.
Comments
GOP Gears Up Digital Team for Election Season
Apr 26, 2012 -
Party hopes corporate execs from ShareThis and Rockfish help it compete with Democrats in 2012.
Comments
NBC's Chuck Todd: Obama Beating Romney in Digital
Apr 25, 2012 -
Political analyst speaks with ClickZ about the web and this fall's election.
Comments
Obama Outspent Romney On Web Ads 2 to 1
Feb 14, 2012 -
Romney spent far more online in 2011 than his GOP opponents.
Comments
Vevo Sells Corporate Sponsorship of Live Obama, Jay-Z Event
Jan 31, 2012 -
Vevo said the event isn’t happening, but sources say advertisers have already bought sponsorships.
Comments
Obama Sticks to Jobs Message in Florida Web Ads
Jan 27, 2012 -
Also in Florida, Mitt Romney is attacking Newt Gingrich online.
Comments
Pre-Debate, Planned Parenthood Aims Anti-Romney Ads in Denver
Oct 3, 2012 -
The pro-choice organization is blanketing The Denver Post's Politics home page today with display ads encouraging voters to "Ask Mitt where he stands on women's health."
Comments
Early Brands and Politicos Try Twitter Header
Sep 24, 2012 -
Brands like Starbucks, Nike, NFL, Ford and political figures including Mitt Romney, Ann Romney, Michelle Obama, and Joe Biden are early adopters of Twitter's new Header feature.
Comments
Social Platform Used by GOP and Obama White House Launches Product Set
Sep 19, 2012 -
As an official Twitter partner, Mass Relevance has access to Twitter's data-laden firehose and is making custom platforms designed for clients including GE, Pepsi, Fox, Patagonia and Major League Baseball available as templated products for all.
Comments
Obama Group Slams Romney in Web Ads
Sep 14, 2012 -
ClickZ's 2012 election digital ad spending update shows Romney's joint committee with the GOP is bridging the large digital ad spending gap between Romney and Obama.
Comments
Obama and GOP Twitter Buys Inspire Passionate Tweet Trend
Sep 6, 2012 -
The nature of political discourse online tends to be passionate, if not extreme and even vitriolic. That's playing out in Promo Trend-inspired tweets from Mitt Romney, Barack Obama and others.
Comments
Koch-Linked Group Dropped Over $1M Online in Last 2 Weeks
Sep 5, 2012 -
Americans for Prosperity recently bought ads from Pandora, Google and AOL, and purchased today's Twitter Promoted Trend.
Comments
Obama and RNC Battle for Attention on Charlotte Site
Sep 5, 2012 -
The Republican National Committee appears to have removed anti-Romney tweets from its site that were featured there yesterday.
Comments
RNC's Own Site Spotlights Anti-Romney Tweets
Sep 4, 2012 -
Like the Romney camp last week, the RNC bought today's Promoted Trend on Twitter, as the Obama camp aims for Democratic Convention fundraising via homepage ads on CharlotteObserver.com.
Comments
Obama for America 2012 Ad Gallery
Jul 26, 2012 -
A collection of online display ads from the Obama 2012 reelection campaign.
Comments
Digital Ad Spend Gap Widens Between Obama and Romney
Jul 18, 2012 -
Both have spent more than 25% of their TV budgets on web ads, according to ClickZ analysis.
Comments
MOST READ
COMMENTS
UPCOMING EVENTS
-
May 29-30, 2013
-
June 12-14, 2013
-
September 10-14, 2013
-
November 4-7, 2013
WEBINARS
- How to Optimize Your Social Channels for Lead Gen
April 11, 2013
1:00pm ET / 10:00am PT
- Buyer 2.0: Account-Based Marketing and the Modern B2B Buyer
April 16, 2013
1:00pm ET / 10:00am PT
- Behind the Backlinks - Why They Rank
April 18, 2013
1:00pm ET / 10:00am PT
e-Learning Courses
White Papers
-
The Collaborative Marketing Future: How Co-Creation and Advocacy Drive Winning Companies
Crowdtap
April 05, 2013 -
Harnessing the $9+ Billion Social and Mobile Ad Potential: The Ultimate guide to Social Rich Media Advertising
Moontoast
April 03, 2013 -
Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response
LiveIntent
March 29, 2013
Jobs
-
Digital Marketing Manager
Digital Marketing Manager (Ready Set Rocket) - New York Ready Set Rocket is seeking an experienced online marketer to join our team as the... -
Display Media Buyer
Display Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in... -
Search Engine Media Buyer
Search Engine Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in lead...
|
|
|
Incisive Interactive Marketing LLC. 2013 All rights reserved.
55 Broad Street, 22nd Floor, New York, NY 10004 | Copyright and Licensing | Privacy Policy
