BarnesandNoble.com

Building on Synergies in Media Partnerships

Feb 23, 2012 - To create something relevant and memorable, brands must play up existing synergies through as many angles and channels as they can. Comments

Mike Baker | Display Advertising

Will Digital Advertising Wait for Your Brand?

Oct 24, 2011 - Brand marketers are still resisting digital. What are the risks and rewards? Comments

Simms Jenkins | Email Marketing Best Practices

Does $14 Million Worth of Email Addresses Cross the Privacy Line?

Oct 6, 2011 - Is Barnes & Noble's acquisition of Borders' customer data a gold mine or Pandora's box? Comments

Christopher Heine | Social Commerce

Visa App Lets Friends Share Shopping Advice

Aug 3, 2010 - Barnes & Noble, Drugstore.com, and JCPenney have special offers in the app. Comments

COMMENTS

UPCOMING EVENTS

SES Shanghai

May 29-30, 2013

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June 12-14, 2013

SES San Francisco

September 10-14, 2013

SES Chicago

November 4-7, 2013

WEBINARS

How to Optimize Your Social Channels for Lead Gen
April 11, 2013

1:00pm ET / 10:00am PT
Buyer 2.0: Account-Based Marketing and the Modern B2B Buyer
April 16, 2013

1:00pm ET / 10:00am PT
Behind the Backlinks - Why They Rank
April 18, 2013

1:00pm ET / 10:00am PT

e-Learning Courses

Online courses for marketers at every skill level:

White Papers

The Collaborative Marketing Future: How Co-Creation and Advocacy Drive Winning Companies
Crowdtap
April 05, 2013
Harnessing the $9+ Billion Social and Mobile Ad Potential: The Ultimate guide to Social Rich Media Advertising
Moontoast
April 03, 2013
Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response
LiveIntent
March 29, 2013

Jobs

Digital Marketing Manager
Digital Marketing Manager (Ready Set Rocket) - New York  Ready Set Rocket is seeking an experienced online marketer to join our team as the...
Display Media Buyer
Display Media Buyer (Centerfield Media) - El Segundo   Centerfield Media is an online performance marketing organization specializing in...
Search Engine Media Buyer
Search Engine Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in lead...