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Social Sentiment Tracked for 2012 Presidential Election

Miranda Miller  |  Search Marketing

Nov 6, 2012 - Voters can check out election results, polling station locations, and even social sentiment analysis offered by the major U.S. search engines today. Plus, YouTube has urged voters to document their vote and submit to the video-sharing site. Comments

Kevin Lee  |  Paid Search

Goodbye Keywords? Google Gets Semantic

Mar 30, 2012 - If Google and Bing get good at semantic search, we may actually see a shift back to natural language search queries. Comments

Zachary Rodgers  |  Media Buying

Microsoft's Frank Holland Talks Custom Versus Automated Campaigns

frank-holland Mar 26, 2012 - Microsoft's top ad sales executive will soon mark a year in his job. Comments

Zachary Rodgers  |  Social Media

ComScore: Social Universe Still Quickly Expanding

Feb 9, 2012 - Growth of newcomers Pinterest and Google+ show social category is still in flux. Comments

Adaline Lau  |  Search Marketing

Baidu and Google Celebrate Chinese New Year

baidu-chinesenewyear2 Jan 27, 2012 - Search engines celebrate the year of the dragon with dancing dragons, word games, an animated video, and more. Comments

ClickZ Stats Staff  |  Search Marketing

Microsoft's Search Sees Slight Gain in Market Share

Jan 11, 2012 - Google maintains lead with 65.9 percent of U.S. market share in December 2011, according to comScore. Comments

Rob Young  |  Data-Driven Marketing

Regulators Shut Down Bing, Yahoo Mortgage Scam Ads

Nov 29, 2011 - Google's not the only one to have drawn scrutiny for fake mortgage programs. Comments

Douglas Quenqua  |  Strategies

Google Dominates List of Most Effective TV Ads by Dot-Coms

Nov 9, 2011 - TheLadders and GoDaddy get low scores in ad effectiveness study. Comments

Stacie Levy  |  Marketing Automation

2 Key Questions That Marketing Automation Technology Can Help You Answer

Sep 12, 2011 - How to assess your team's use of automation tools. Comments

Lisa Raehsler  |  Paid Search

Trademark Issues With PPC? Ways to Take Back Your Brand

Aug 26, 2011 - Take control of your brand in PPC by submitting trademark forms to search engines, asking the company nicely to stop, and controlling your brand presence. Comments

Adaline Lau  |  SEO

Baidu-Bing Alliance: Implications for Search Advertisers

Jul 7, 2011 - Pact between Microsoft and China's largest search player could further erode Google's share in the country. Comments

Greg Jarboe  |  Audience/Traffic

Obama vs. Romney: Who’s Winning the YouTube Vote?

unruly-election-tracker-obama-romney-2012 Nov 5, 2012 - President Obama is trouncing Romney with 53 percent of total shares – 69 percent of the ads shared on blogs, 86 percent of the ads shared on Twitter, and 51 percent of the ads shared on Facebook, according to Unruly's 2012 Election Tracker. Comments

Kate Kaye  |  Search Marketing

Bing Wants to Be Big Search Engine on Campus

bing-hercampus Sep 11, 2012 - Bing's social marketing team, along with Waggener Edstrom has been working with HerCampus to make the search brand more acceptable and relevant to college students. Comments

Rosalie Marshall   |  Paid Search

Microsoft Renames AdCenter Bing Ads

Bing Ads logo Sep 10, 2012 - Microsoft and Yahoo rename advertising activities under a collective brand name. Comments

Thom Craver  |  Paid Search

Microsoft Bing Goes Toe-to-Toe Against Google

bingiton-seofilms Sep 6, 2012 - Microsoft is on a quest to change perception about Bing in a challenge to Google. Comments

Thom Craver  |  Social Media

Bing Adds Facebook Photo Search

binglightboxfacebook Aug 31, 2012 - Bing has now added the ability to search for photos shared by all your Facebook friends. Comments

Jessica Richards  |  Media Planning

Top 10 Reasons Search Comes First

Aug 7, 2012 - Paid and organic search optimization is the crux of facilitating a positive consumer experience. Comments

Sage Lewis  |  SEO

Bing Webmaster Tools - Have You Tried It Recently? [Video]

bing-webmaster-tools Aug 6, 2012 - Maybe it's time to take a break from Google and check out what's going on with Bing's updated Webmaster Tools. Comments

Crispin Sheridan  |  SEO

What Does Semantic Search Mean for SEO?

Jul 25, 2012 - Both Bing and Google are trying to keep users on the search sites while answering search queries with semantic results. Comments

Search Engine Watch   |  Paid Search

Paid Search Spend Increased 15.5% in Q2

ignitionone-paid-search-spend-q2-2012 Jul 13, 2012 - Growth is slowing and mobile spiked in Q2 2012. Comments

Crispin Sheridan  |  SEO

SEO Solutions for Multi-Country Sites: Multi-Lingual XML Sitemaps

Jun 27, 2012 - Google has begun offering new functionality for XML sitemaps to remedy issues pertaining to search engines viewing country-specific pages as duplicate content, causing ranking drops. Comments

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