Black Friday

dec4

Mobile Cements Status as Primary Shopping Channel

Dec 9, 2013 - Reports from Adobe,IBM, Skava and Kenshoo invariably confirm that mobile shopping is taking front seat,as demonstrated by soaring figures during Thanksgiving and Black Friday this year. Comments

Cutting Through the Consumer Data Clutter This Holiday Season

shutterstock-153160190 Dec 5, 2013 - We've seen a very impressive start to the holiday shopping season, especially for digital, despite this shortened shopping season. That doesn't mean retailers should take their foot off the gas. Comments

5 Black Friday and Cyber Monday Marketing Tips for 2014

shopping-online-ecommerce Dec 4, 2013 - Black Friday and Cyber Monday are now over -- here are the main takeaways from this year and tips for marketing effectively in 2014. Comments

Hollister Teases Black Friday Deals on YouTube

hollister Nov 22, 2013 - Hollister is vying for Black Friday shoppers with a new campaign on YouTube that showcases its vision of a Southern California beach party in stores. Comments

Retailers, YouTube and Holiday Shopping: Amp the Emotion

snapfish-screenshot-for-youtube Oct 29, 2013 - YouTube is becoming a top destination for shoppers, Google says, but retailers need to think beyond posting TV spots. Comments

Cyber Week Stunted: 2013 Compacts the Christmas Calendar

holiday-shopping Sep 27, 2013 - For the first time since 2008, Cyber Monday will be in December. This doesn't mean you need to completely overhaul your communication planning. The post-Thanksgiving holiday promotions featuring shop by/for, shipping deadlines, in-store pick up, online... Comments

All Wrapped Up! The Hottest Holiday Trends

present Dec 20, 2012 - A final look at the hottest consumer holiday spending trends and how marketers can capitalize on those trends to increase revenue during the holiday season. Last in a six-part series. Comments

It's the Most Wonderful Time of the Year - for Retailers!

holidaysshoppingmobilereport Dec 3, 2012 - Be sure to use video advertising, exchanges, demand-side platforms, and Zip code lists, target your ideal consumer, and leverage the power of cross-platform this holiday season. Comments

#GivingTuesday Uses Digital to Promote Giving Back

givingtues Nov 27, 2012 - The new movement positions itself as a charitable day after Cyber Monday. Comments

Black Friday E-Commerce Sales Reach Over $1 Billion Record

ibm-2012-holiday-benchmark-reports-united-states Nov 26, 2012 - The greatest ever Black Friday online retail sales of $1.042 billion followed a healthy Thanksgiving Day, with $633 million in sales. comScore, IBM, Performics and Experian share the latest holiday season 2012 stats, insights, and predictions. Comments

A Week of Black Fridays

black-friday-shopper Nov 20, 2012 - Online holiday sales predictions came out strong this week, with one caveat for multi-channel retailers: The deal days just won't stop coming. Say hello to a week of Black Fridays. Comments

Black Friday Advertising Shows the Lift

black-friday-shopper Nov 20, 2012 - Trends that have retailers seeing green. Part five in a six-part holiday series. Comments

F-Commerce Retailers Seek New Customers With Black Friday Deals

deals-tab Nov 19, 2012 - While Facebook is pushing its own newly-launched ecommerce effort, Facebook Gifts, retailers connected to Facebook are also seeking a piece of the holiday shopping action ahead of Black Friday. Comments

Over 90% of Shoppers Find Their Cyber Monday Shopping Experience Satisfying

holiday-shopping Nov 15, 2012 - New study finds that over 90 percent of shoppers rated their Cyber Monday shopping experience as either "somewhat satisfying" or "very satisfying." Comments

Gallery: What Cyber Monday Looks Like

zappos-cybermonday Nov 28, 2011 - Snapshots of the web's top sites on a key shopping day. Comments

Black Friday E-Commerce by the Numbers

Nov 28, 2011 - Mobile contributed to a big year-over-year increase in consumer spending activity. Comments

LivingSocial Courts Big Brands For Black Friday, Cyber Monday

Nov 21, 2011 - Verizon, Office Max, and FTD partner for holiday deals campaign. Comments

How to Sanely Slash Prices Like a Crazy Person

Nov 18, 2011 - Four rules that will help you cut prices for the holidays to drive business, but maintain the ongoing value that your brand has captured. Comments

Understanding the Seasonality of Email Marketing

Nov 15, 2011 - Five questions to ask yourself about your 2011 holiday email programs. Comments

E-Commerce in Asia Pacific: Big Opportunity for a Growing Region

asiapac Dec 21, 2010 - As a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Comments

Diapers.com Launches Fun Facebook Contest for Black Friday, Cyber Monday

diapers Nov 18, 2010 - E-retailer and sister site Soap.com hope a "Battle of the Brands" contest on Facebook motivates online holiday shopping next weekend. Comments

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