BlackBerry

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"The Others" Are Coming – Upcoming Trends in Browser Market Share

Mar 5, 2014 - Here are three small trends that have emerged among Web browser reports that might forecast big changes in the Web in 2014 and 2015. Comments

Coding for Responsive Design Part 2: Adapt or Die

htmlshutterstock-95278714-1 Jan 29, 2014 - By using these Responsive Design strategies, emails can come to life across a variety of devices and contexts. Comments

U.S. Widens Lead With Average Mobile eCPM of $1.37

mobile-measurement Oct 25, 2012 - Seven out of every 10 mobile ad requests served across Opera Software's ad platform during the third quarter originated from the United States and Canada, according to a new report from the Norway-based company. Comments

Vacationing With 2 Kids and 8+ Mobile Devices

Jun 29, 2012 - What marketers should know today about tomorrow's consumers. Comments

How the Other 20% Live: What Do BlackBerry Users Do for Apps?

Nov 3, 2011 - Seven suggestions for how RIM can gain ground in the app world, or at least halt the slide. Comments

Android Is Dominant U.S. Smartphone OS, Apple Top Manufacturer

mobosshare Jul 29, 2011 - Over a third of devices are now powered by Google's software. Comments

A Tale of Three Platforms

Jul 8, 2011 - Three key types of optimizations and realizations to create marketing programs that cater to the experience from which the content is being digested. Comments

AOL Adds 'Devil' Partners FoxNews and Others

aol-tim-arianna Jun 21, 2011 - In Cannes, Huffington and Armstrong talk up mission to "humanize" web. Comments

To App or Not to App? Branded Apps Drive User Relationships

May 5, 2011 - Tips for brands that want to connect with customers on smartphones. Comments

If It Makes You Happy…Go Digital!

May 5, 2011 - The digital deluge provides unprecedented dynamic, personalizable, trackable, and effective tools worthwhile for communication and advertising. Comments

Facebook Grows Mobile Footprint, But Still No Ads

facebook-mobile Feb 23, 2011 - Almost half of Facebook's members log in via mobile, yet the company has made no attempt to monetize that audience with ads. Comments

CES 2011 Highlights

Jan 10, 2011 - A look at two trends that have significant implications for marketers. Comments

Smartphone Market Share: Android Bypasses Apple

android-logo Jan 6, 2011 - The number of smartphones using Google's Android operating system exceed those using Apple's, comScore reports. Comments

Facebook Places Comes to BlackBerry Devices

facebook-places Nov 10, 2010 - The social giant's location-based platform isn't just for iPhone users anymore; Blackberry and Android are now part of the mix. Comments

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IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising

An Introduction to Marketing Attribution: Selecting the Right Model for Search, Display & Social Advertising
If you're considering implementing a marketing attribution model to measure and optimize your programs, this paper is a great introduction. It also includes real-life tips from marketers who have successfully implemented attribution in their organizations.

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