Marketing News & Expert Advice
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BlackBerry
U.S. Widens Lead With Average Mobile eCPM of $1.37
Oct 25, 2012 - Seven out of every 10 mobile ad requests served across Opera Software's ad platform during the third quarter originated from the United States and Canada, according to a new report from the Norway-based company. Comments
Facebook Places Comes to BlackBerry Devices
Nov 10, 2010 -
The social giant's location-based platform isn't just for iPhone users anymore; Blackberry and Android are now part of the mix.
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Vacationing With 2 Kids and 8+ Mobile Devices
Jun 29, 2012 - What marketers should know today about tomorrow's consumers. Comments
How the Other 20% Live: What Do BlackBerry Users Do for Apps?
Nov 3, 2011 - Seven suggestions for how RIM can gain ground in the app world, or at least halt the slide. Comments
Android Is Dominant U.S. Smartphone OS, Apple Top Manufacturer
Jul 29, 2011 -
Over a third of devices are now powered by Google's software.
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A Tale of Three Platforms
Jul 8, 2011 - Three key types of optimizations and realizations to create marketing programs that cater to the experience from which the content is being digested. Comments
AOL Adds 'Devil' Partners FoxNews and Others
Jun 21, 2011 -
In Cannes, Huffington and Armstrong talk up mission to "humanize" web.
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To App or Not to App? Branded Apps Drive User Relationships
May 5, 2011 - Tips for brands that want to connect with customers on smartphones. Comments
If It Makes You Happy…Go Digital!
May 5, 2011 - The digital deluge provides unprecedented dynamic, personalizable, trackable, and effective tools worthwhile for communication and advertising. Comments
Facebook Grows Mobile Footprint, But Still No Ads
Feb 23, 2011 -
Almost half of Facebook's members log in via mobile, yet the company has made no attempt to monetize that audience with ads.
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CES 2011 Highlights
Jan 10, 2011 - A look at two trends that have significant implications for marketers. Comments
Smartphone Market Share: Android Bypasses Apple
Jan 6, 2011 -
The number of smartphones using Google's Android operating system exceed those using Apple's, comScore reports.
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