How to build a community around your blog

How to build a community around your blog

8y Navneet Kaushal

How to build a community around your blog

With so many bloggers and blog posts storming in every day, it is hard to stand out. The secret to creating an outstanding blog is to cultivate a comm...

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Five simple SEO practices to remember when setting up a new blog

Five simple SEO practices to remember when setting up a new blog

8y Ryan Boachie

Five simple SEO practices to remember when setting...

When trying to optimise a new blog for SEO, most individuals and businesses can get confused. There’s sometimes too much information, and guidan...

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Personal branding lessons from four C-level executives

Personal branding lessons from four C-level executives

8y Yuyu Chen

Personal branding lessons from four C-level execut...

Nearly every individual has their own personal brand. We looked at the Twitter profiles of four senior marketing executives at different companies, to...

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Should you use Twitter's new conversational ads?

Should you use Twitter's new conversational ads?

8y Tessa Wegert

Should you use Twitter's new conversational ads?

Twitter's conversational ads bring social back to its roots as a communication medium by encouraging more discussions between brands and consumers. Ho...

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An absolute beginner's guide to setting up Google Analytics for your website

An absolute beginner's guide to setting up Google Analytics for your website

8y Yuyu Chen

An absolute beginner's guide to setting up Google ...

Our beginner’s guide to Google Analytics teaches you how to set up an account that is linked to your site and recommends a few basic metrics to look a...

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How can publishers use analytics data to save themselves?

How can publishers use analytics data to save themselves?

8y Andrew Edwards

How can publishers use analytics data to save them...

How can publishers and advertising networks best utilize analytics data to prevent the extinction of digital magazines and newspapers? Read More...

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Three ways to invent and improve automated content

Three ways to invent and improve automated content

8y Stephanie Miller

Three ways to invent and improve automated content

Depending on whether they're in the awareness, education or action phase, different customers need different content. Here are three tips for automati...

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Meeting consumers on their turf: the value of social media in search marketing

Meeting consumers on their turf: the value of social media in search marketing

8y Dave Lloyd

Meeting consumers on their turf: the value of soci...

Understanding the reciprocative relationship between search and content marketing will help brands effectively target and engage with consumers across...

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Five ways to optimize customer loyalty in a changing landscape

Five ways to optimize customer loyalty in a changing landscape

8y Stephen Hay

Five ways to optimize customer loyalty in a changi...

Earning and retaining customer loyalty for brands is a more complex endeavor than it used to be. Use these tips to gain consumers' devotion and fortif...

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How interactive images are taking over e-commerce

How interactive images are taking over e-commerce

8y Guest

How interactive images are taking over e-commerce

Most marketers know that images are key to social engagement, but adding shoppable elements to images is the best way to see ROI on visual investments...

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What content marketers need to know about RankBrain and SEO

What content marketers need to know about RankBrain and SEO

8y Kevin Lee

What content marketers need to know about RankBrai...

Google's RankBrain and Hummingbird will take the context of search queries into more consideration when calculating rank. How will this impact your co...

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Harnessing the Force: marketing lessons from 'Star Wars'

Harnessing the Force: marketing lessons from 'Star Wars'

8y Mandeep Grover

Harnessing the Force: marketing lessons from 'Star...

As the seventh installment of the Star Wars franchise debuts next week, what can marketers learn from its marketing strategy? Here are four takeaways ...

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Why sponsored social is one of 2015's most effective marketing tactics [Study]

Why sponsored social is one of 2015's most effective marketing tactics [Study]

8y Mike O'Brien

Why sponsored social is one of 2015's most effecti...

Digital marketing is everywhere, but new research shows that sponsored social posts are actually getting noticed, explaining their growing popularity....

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5 ways to use Google Analytics to find social media topics

5 ways to use Google Analytics to find social media topics

8y Angie Pascale

5 ways to use Google Analytics to find social medi...

Here's how you can use Google Analytics to come up with interesting and relevant discussion topics that will resonate with your target audience on soc...

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Why Twitter's removal of share counts is a big pain in the ass

Why Twitter's removal of share counts is a big pain in the ass

8y Yuyu Chen

Why Twitter's removal of share counts is a big pai...

Last week, Twitter removed share counts as part of a change to its widely used tweet and follow buttons. This update has implications on Twitter and p...

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How to use Pinterest Group Boards to drive traffic and increase engagement

How to use Pinterest Group Boards to drive traffic and increase engagement

8y Navneet Kaushal

How to use Pinterest Group Boards to drive traffic...

Here's how you can effectively use Group Boards on Pinterest and leverage the social platform as a marketing channel, to increase engagement and drive...

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5 tactics to help build brand loyalty and grow your subscriber list

5 tactics to help build brand loyalty and grow your subscriber list

8y Adam Singer

5 tactics to help build brand loyalty and grow you...

What are some best practices to increase subscriber lists, enhance brand loyalty, and drive traffic to websites? Use these strategies to create and me...

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4 steps to creating your best webinar ever

4 steps to creating your best webinar ever

8y Robin Neifield

4 steps to creating your best webinar ever

Webinars are not only educational; they are also excellent marketing tools. Use these four strategies to execute quality presentations from creation t...

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A beginner's guide to better measuring social ROI

A beginner's guide to better measuring social ROI

8y Himanshu Sareen

A beginner's guide to better measuring social ROI

Since platforms like Facebook and Twitter are considered critical assets to modern campaign strategy, marketers can use these tactics to effectively t...

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5 strategies for last-minute Halloween marketing on Twitter

5 strategies for last-minute Halloween marketing on Twitter

8y Tessa Wegert

5 strategies for last-minute Halloween marketing o...

Thanks to the advent of social media, it's never too late to launch time-sensitive holiday campaigns. Here's how you can use Twitter to engage with c...

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Why start-ups need content marketing

Why start-ups need content marketing

8y Alan Cutter

Why start-ups need content marketing

A quality content marketing strategy is essential for any business, but it's especially important for start-ups because it helps to drive conversions....

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The 3 reasons online advertising campaigns fail

The 3 reasons online advertising campaigns fail

8y Tim Nichols

The 3 reasons online advertising campaigns fail

There is a fine line between success and failure in the digital marketing industry. Ensure your brand strategy is primed for prosperity by avoiding th...

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What Are Some of the Best Practices for Visual Content Marketing?

What Are Some of the Best Practices for Visual Content Marketing?

8y Mike O'Brien

What Are Some of the Best Practices for Visual Con...

When it comes to visual content, what are some big dos and dont's? We reached out to some of the top dogs at Pinterest, Tumblr, Killer Infographics an...

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5 Tips to Make Sure Your Content Connects with the C-Suite

5 Tips to Make Sure Your Content Connects with the C-Suite

9y Mike O'Brien

5 Tips to Make Sure Your Content Connects with the...

What's the best way to influence a C-level marketer? Given their creative predilections and busy schedules, strong content is a good bet. Here are fiv...

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How Customers Perceive Your Social Media Challenges

How Customers Perceive Your Social Media Challenges

9y Angie Pascale

How Customers Perceive Your Social Media Challenge...

These four solutions counter common challenges - lack of resources, engagement and revenue, and siloed channel strategies - that arise while cultivati...

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3 Tips for Mapping the Customer Journey

3 Tips for Mapping the Customer Journey

9y Ellen Valentine

3 Tips for Mapping the Customer Journey

Use these three insights for visualizing, designing and mapping out the customer journey in order to effectively increase engagement across multiple c...

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Why Periscope Is the Next Big Thing in Social Media

Why Periscope Is the Next Big Thing in Social Media

9y Bob Cargill

Why Periscope Is the Next Big Thing in Social Medi...

With more brands emphasizing the importance of a solid presence on media platforms like Facebook and YouTube, this article predicts that the next big ...

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