Blogs

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5 Deadly Sins of Social Content

Dec 31, 2012 - Online marketers emphasize content in the marketing mix now more than ever, but they don't always get it right. Comments

Where Is the Future of Social Media Marketing? [Research]

Jul 23, 2012 - When it comes to social media platforms, the marketers' top five social media choices are Facebook, Twitter, LinkedIn, blogs, and YouTube. Comments

Learn to Move On When An SEO Tactic Isn't Working

Jun 13, 2012 - A three-step process for winding down a tactic. Comments

Word of Mouth Media Money Can Buy

May 10, 2012 - A digital ad platform gives advertisers the ability to pay only when consumers share a "sponsored" story. Comments

Blog Optimization in Naver

naver-featured Apr 18, 2012 - Three ways to optimize your blog in Naver. Comments

3 Examples of Solid B2B Social Business Strategies

Feb 22, 2012 - A commerce community, an ad-supported social community, and executive thought leadership. Comments

Hyundai's Super Bowl Blog Campaign a Lesson to Marketers

hyundai-superbowlxlv Dec 23, 2011 - The FTC said its investigation of Hyundai's Super Bowl XLV blogger outreach effort could be a lesson for marketers. Comments

10 Reasons Blogs Are Your Social Media Hub [Charts]

Nov 28, 2011 - Stand out from the pack by developing a blog that's integrated into your organization's website. Comments

Disney Buys Parenting Hub Babble.com

similac-babble2 Nov 14, 2011 - Approximately 200 parenting blogs are built on Babble, whose traffic has fallen somewhat over the past year. Comments

Optimize and Socialize Your Way to Better Business Blogging

Nov 7, 2011 - Socialized and optimized blog content can drive traffic through search and those visitors can share that content through social channels, driving even more traffic. Comments

Good Community Managers Keep the Conversation Going

Sep 22, 2011 - Does your community seem like it's DOA? Think about how you're using (or not using) disclosure and feedback. Comments

One Piece of Content: 6 Starting Points

Sep 16, 2011 - What is the best way to share your content with the world in a manner that showcases how valuable and fantastic your content really is? Comments

Social Media and Content Marketing: A One-Night Stand?

Sep 12, 2011 - Tips for building a long-term relationship. Comments

The Lure of Online Communities

Sep 1, 2011 - Brand marketers can profit from the emotional and sociological impact that communities have on their potential customers. Part one in a three-part series. Comments

Do You Know What Your Social Media Marketing Really Costs?

Jul 11, 2011 - Five major social business expenses, plus a detailed break out of hidden and not-so-hidden costs. Comments

You Are What You Tweet

Jun 23, 2011 - What are potential employers finding out about you in searches and how can you change your online reputation? Comments

Cookies, Fans, Opt-Ins, and Followers in Brand Embrace

Jun 21, 2011 - Eight connection opportunities that can be layered into a brand embrace campaign. Part two in a two-part series. Comments

SEO + Social Media + Blogging: When Will Big Business Catch Up?

Jun 1, 2011 - Social media and blogging are about connecting with audiences on a more personal level. But first you must start speaking their language. Comments

10 Ways to Improve Your Blog's Effectiveness

May 31, 2011 - What I learned at BlogWorld Expo New York. Comments

7 Tools to Track Your Digital Footprint and Shadows

May 11, 2011 - These free tools will help you understand and enhance what image you are projecting online. Comments

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