BMW

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Google and Samsung Among First to Sign New ICANN Registry Agreements for gTLDs

Apr 23, 2014 - The first group of brands has signed contracts with ICANN so that they can start using their new branded top-level domains. What new forms of advertising and marketing can we expect to see? Comments

Team USA Sponsors Seek to Support Olympians Despite #SochiProblems

itsourtimeapp Feb 11, 2014 - Not surprisingly, brands continue to roll out hashtags, microsites, apps, and videos to cater to Olympic excitement. But whether this leads any additional sponsors to get caught up in Sochi controversy remains to be seen. Comments

The Story Behind BMW's Road Home Campaign

arrival-driveway-shot Dec 18, 2012 - BMW of North America was looking for quick hits in social media. Its agency, Kirshenbaum Bond Senecal + Partners (KBS+), delivered a masterpiece. Comments

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