Aug 4, 2014 - After analyzing nine of the top email marketing vendors in its most recent Wave, Forrester Research found StrongView to be the strongest. Comments
Jul 30, 2014 - A new report from Sprinklr finds that simply developing social media platforms isn't enough for brands — conversing with customers is to the key to avoiding alienating them. Comments
Jun 24, 2014 - User reviews, or social proof, can help build trust in your business, but there's a right way and a wrong way to apply social proof to your website. Here are some best practices for making the most of case studies and testimonials. Comments
Feb 27, 2013 - Pepsi's integrated campaign attracted close to 870 million viewers across its mini-movie, music video, and TV commercials. Comments
Feb 15, 2013 - In this Q&A, Changi's community manager shares why and how they use Instagram to inspire travel and ignite the love for its airport. Comments
Mar 24, 2011 - An in-depth look into the new daily tablet news magazine, The Daily, and what it means for brand messaging on the tablet. Comments
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
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