Cause marketing

coca-cola-logolj

Why Coca-Cola's No-Ad Stance in the Philippines is Genius Cause Marketing

Dec 2, 2013 - Coca-Cola's much touted move to suspend brand advertising in the Philippines in favor of local relief aid is proving to be a big brand win. Comments

We-Care.com Seeks to Donate $100K in #MillionDimes Promo

we-care Jan 8, 2013 - The cause marketing platform is marking ten-cent donations -- up to $1,000 -- to registered charities. Comments

Unilever Embraces Carrotmob for Online Cause Marketing

tumblr-m9wwbtxb5k1qj457zo1-1280 Oct 25, 2012 - Carrotmob, a seven-person digital cause-marketing startup, has pulled off a coup most young agencies only dream of - working on retail marketing campaigns with Unilever. Comments

A Season of Cause Marketing on Facebook, Twitter

charity22 Nov 22, 2011 - Social media propels brand goodwill efforts. Comments

Pepto Leverages Social to Benefit Underfed for Thanksgiving

pepto Nov 17, 2011 - Facebook and Twitter increasingly drive goodwill efforts. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive 9 Strategies to Engage Your Consumers White Paper

9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Resources

Jobs

    • Sr. Paid Search Manager
      Sr. Paid Search Manager (Bisk Education) - TampaCurrently seeking a Sr. Paid Search Manager in Tampa, FL for Bisk Education! Bisk Education is a...
    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...