One screen for many, Amazon in cars, foldable laptops and Spotify Podcast Ads, are the highlights from this year's CES. Read More...
View articlePer usual, last week's Consumer Electronics Show was jam packed with futuristic gadgets. But here are the three main CES 2019 takeaways for marketers....
View articleAmazon has sold more than 100 million Alexa devices, showing that voice search has never been hotter. Voice commerce isn't as popular; could that chan...
View articleNetflix is testing ads between episodes, something the platform says is just a test. But there are a few reasons it might not be. Read More...
View articleWe're looking at the year ahead and making five predictions around the technology that will define 2018. Read More...
View articleDespite all the hype, AR and VR haven’t yet achieved critical mass, but the best is yet to come. Here are four things to keep in mind as that happens....
View articleIt's all about content for AOL, per the media giant's NewFront event. But AOL is focused on distribution, formats and data, rather than just the conte...
View articleReal-time data, data from connected everything, actionable vs. big... where is all this big data heading, and what should marketers be aware of this y...
View articleVirtual reality is the next big thing. Perhaps you've heard? Here are four of our favorite examples of branded VR content. Read More...
View articleHere are five of the biggest deals from the world of digital marketing this week, such as the enhanced targeting from LinkedIn and... billboards? Read...
View articleThere were a lot of wearables at the Consumer Electronics Show, beyond just Apple Watches and Fitbits. Here are a few of our favorites. Read More...
View articleWe're early into 2016, but Robert Kyncl, chief business officer of YouTube isn't just making predictions for this year; he's calling it for the decade...
View articleThis week Twitter was riddled with technology innovations at the 2016 International Consumer Electronics Show, as well as discussions on the platform'...
View articleThe idea of putting the customer first is something of a marketing cliche. But that's exactly how Netflix became the world's biggest broadcaster. Read...
View articleAs virtual reality becomes more accessible, it's getting out of its novelty phase. But could it disrupt e-commerce? A very cool experience at CES in V...
View articleFor the first time, ClickZ is at the Consumer Electronics Show, checking out the various innovations and reporting about the ones that matter most to ...
View articleThe idea that content is king extends to online reviews, where a new study found that consumers put far more weight in content than star reviews. Duri...
View articleThe CES expo hall and a new Sheraton campaign point to drones becoming a hot-ticket for consumers item in the near future. Can the same be said for ma...
View articleIn a New York Social Media Week panel called "10 Years of Digital," Mashable CEO Pete Cashmore unveiled a new marketing tool that will let brands scan...
View articleTwo companies that stood out at this year's CES are bringing major innovation to the world of data-driven marketing, in both the mobile and automotive...
View articleAs connected cars drive their way into the mainstream marketplace, marketers must adapt. Are you ready for this new opportunity? Read More...
View articleAs the connected devices market continues to grow, marketers are more interested in what data they can glean from the technology instead of the new te...
View articleTwitter will soon sell ads against tweets embedded on third-party websites. In addition, the platform will increase video advertising options in the c...
View articleThis year we will see companies moving from using big data to capture information to looking for ways to make that data even more useful. Are you prep...
View articleAt CES in Las Vegas, the search giant announced that it will offer viewability reports across its ad platforms, and touted the early success of its pr...
View articleIn his CES keynote, Samsung's CEO said that the Internet of Things will soon be an everyday reality. To adapt to the new reality, marketers must remai...
View articleIndustry professionals from Tribal Worldwide, Havas Worldwide, SapientNitro, BBDO, and Isobar US predict that wearables, autonomous cars, data insight...
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