May 1, 2014 - This is a roundup of new hires and promotions in the digital marketing industry during April. Comments
Mar 12, 2014 - It is more important than ever to align your digital strategy with those age-old, simple questions - the five Ws with the one H. They will increase your potential for happier users and better business outcomes. Comments
Mar 7, 2014 - ClickZ spoke to Linda Descano, managing director and head of content and social at Citi, to explore the paradigm shift of financial institutions away from traditional ads and toward content. Comments
Aug 6, 2013 - Marketers in Malaysia are starting to integrate creative optimization into their remarketing campaigns to drive conversions. Comments
Oct 3, 2012 - With the prevalence of mobile photo-sharing, here are three metrics brands could consider when executing such campaigns. Comments
Apr 4, 2011 - If you're a company with multiple product lines, consider these solutions to avoid outbidding one another. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
August 21, 2014
September 23, 2014