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2014 Starting Off with Terrible PR for Marketers

Jan 28, 2014 - Between data breaches and Congressional hearings, the year has started on a sour note for marketers. What can we do to remedy the situation? Comments

Hyper-Local Political Targeting

Sep 22, 2010 - How a candidate for Congress went over the top with misdirected online display advertising. Comments

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Featured White Papers

2015 Holiday Email Guide

2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.

Three Ways to Make Your Big Data More Valuable

Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.