Contextual

Business people group hug

Digital Hugging, or Contextualization Simplified

May 11, 2014 - Digital hugging is the ability to surround your client with love across core channels and provide a relevant experience in the context and time most relevant to them. Consider this recipe for marketers. Comments

7 Real-World Lessons From Beacons

estimote Mar 30, 2014 - As with any new technology, beacons' early days are pretty volatile territory, but we wanted to share some insights around the initial promise of beacons, good or bad. Comments

Starcom, Yahoo To Leverage Context for Digital Video Content and Ads

partnership Nov 12, 2013 - Yahoo and Starcom yesterday revealed they have teamed up to make the digital video experience more personalized and relevant. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

BigDoor: The Marketers Guide to Customer Loyalty

The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

WEBINARS

Jobs

    • Interactive Product Manager
      Interactive Product Manager (Western Governors University) - Salt Lake CityWestern Governors University, one of the 20 largest universities...
    • SEO Senior Analyst
      SEO Senior Analyst (University of Phoenix (Apollo Education Group)) - San FranciscoSEO Senior Analyst   Position Summary...
    • SEM & Biddable Media Manager
      SEM & Biddable Media Manager (Kepler Group LLC) - New YorkAs an Optimization & Innovation Manager at Kepler Group, you will be on the bleeding...