customer service

Digital Footprint

Create Audience Experiences That Drive Recommendations

Oct 3, 2013 - These three instances of online experience creation stand out. Plus, a fourth customer experience tip may surprise you. Comments

Seven Lessons from the World’s Greatest Marketer

gandhi Oct 2, 2013 - Today, we join citizens around the globe in the celebration of Gandhi Jayanti, the birthday of Mahatma Gandhi. See seven lessons from Gandhi, the world's greatest marketer. Comments

Four Ways to Turn Customer Frowns Upside Down via Social Media

britishairwaystwitter Sep 18, 2013 - Social media has given consumers a powerful medium to voice complaints and vent frustrations, Yeoh explores if there's a way for brands to move beyond the negativity. Comments

Services Marketing in the Internet Age

Aug 28, 2013 - Consider these recommendations to improve service and differentiate your business. Comments

How to Avoid Social Media Humiliation

Feb 5, 2013 - Consider these pointers to avoid a social media crisis. Comments

Social Media Basics

socialmarketingasia2 Jan 20, 2012 - Barrier entry to social media may be low but not everyone is doing it smartly. Here's a practical guide to getting started. Comments

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