Sep 17, 2014 - The popular game has always been ad-free. Could Microsoft's recent acquisition change this? Industry participants are divided. Comments
Jul 17, 2014 - Google says Nike struck gold during the World Cup with its Phenomenal Shot app thanks in part to a new real-time ad tool, but what other options do brands and marketers have? Comments
Sep 5, 2012 - More exec additions for AudienceScience, SapientNitro and DDB Chicago. Comments
Oct 6, 2011 - Branded plaything uses Google Street View to create a scene of robotic destruction on your own block. Comments
Jul 26, 2011 - Peter McGuinness talks marketing and wraps up Gotham run. Comments
Mar 4, 2011 - In other agency news, 72AndSunny hired Josh Mandel away from Nike and Reprise Media made John Anagnost president. Comments
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Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.