Nov 7, 2011 - One longtime men's magazine strikes back, joining forces with JC Penney. Comments
Nov 4, 2011 - Deals giant has had more marketing triumphs than setbacks. Comments
Nov 3, 2011 - Google's move comes one day ahead of Groupon IPO. Comments
Nov 2, 2011 - Three reasons why group buying does not serve merchants, marketers, or consumers. Comments
Nov 1, 2011 - Online merchants can use deals to build their email lists. Comments
Oct 28, 2011 - Guys use social, shopping, and deals sites more than women to research products. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
August 21, 2014