Jul 8, 2011 - Deep Focus adds MD and ECD; Clicksquared wins Oklahoma Thunder. Comments
Mar 4, 2011 - While the creative and data-driven camps remain disconnected, marketers must deal with yet another reality. Comments
Jan 31, 2011 - Oscar Meyer, Bud Light, and Macy's require users to "Like" their brand before participating in a promotion. Are marketers diluting their "likes?" Comments
Oct 19, 2010 - U.K.'s Engine Group snatches up the New York digital shop for an undisclosed sum. Comments
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.