Marketing News & Expert Advice
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Dell
Digital Marketing Analytics Wish List for 2011
Jan 3, 2011 - 3 ways to make marketing analytics practices more effective. Comments
Social Media Influenced Just 5% to Visit Retail Sites
Dec 29, 2010 -
ForeSee Results survey finds that promotional e-mail still brings online shoppers to top retailers.
Comments
Dell's Social Media Listening Command Center: A Breakdown
Dec 9, 2010 -
Technology firm Radian6 describes the ins-and-outs of the computer marketer's new social analytics system.
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'You Can Tell It's Dell' Campaign Promotes Products Over Price
Oct 21, 2010 -
PC brand takes a page from Apple's playbook, aims for emotional connection with consumers.
Comments
4 Common Social Media Questions Answered
Oct 13, 2010 - All sorts of organizations around the world are tackling these key issues in social media. Comments
Fragmentation, Optimization, Integration
Oct 11, 2010 - Web analytics is about taking the data, adding the multichannel perspective, and then deploying the right people and processes to change the way the business does things. Comments
Social Media: Share the Love
Oct 6, 2010 - Why you should expand your view of social media to include your customers, employees, and business partners. Comments
Dell CMO Erin Nelson to Join Bazaarvoice
Sep 20, 2010 -
Nelson will take over for Sam Decker as chief marketing officer for the social commerce company. She joins after 20 months in the top marketing spot at Dell.
Comments
Got Policy?
Jun 2, 2010 - Social media, used by your employees outside of the office, potentially affects your business. Here are factors to consider when adopting a social computing policy. Comments
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