Dentsu

snapchat-geofilters

Don’t Hold Your Breath Just Yet for Snapchat Monetization

Jul 25, 2014 - The popular platform has new and rumored features, but marketers say it needs to roll out more tracking capabilities before it can legitimately claim a seat at the social network ad table. Comments

Microsoft Hands Its Global Ad Business to Dentsu and IPG

microsoftimage May 2, 2014 - Microsoft is taking steps to consolidate its global ad business by choosing just two companies to work with. Comments

Perception Is Reality in Japan

arfeatured Mar 11, 2013 - Consider these three recent clever uses of augmented reality that are starting to make waves in the country. Comments

Japan Scores High Marks in 2012 Digi Wrap-Up

japan Dec 10, 2012 - Digital in all its forms is taking over Japan to become the central channel for creating meaningful relationships with consumers. Comments

Digital Happenings in Japan: Updates From Rakuten, GREE, and Dentsu

newsandyradovic Jul 24, 2012 - A roundup of the top digital happenings in Japan. Comments

Updates From Amazon, Ameba, and Pixiv; What This Means for Digital Marketers

piggfeatured Feb 27, 2012 - A roundup of digital news and stats in Japan. Comments

Firstborn's Dan LaCivita: Coming of Age With Dentsu, Sony

dan-lacivita2 Jan 20, 2012 - Founded as a digital production house 12 years ago, Firstborn has matured seemingly overnight into a full-service digital agency. Comments

Facebook in Japan: Real Names, Real Value

facebook-japan Aug 8, 2011 - Facebook is attracting a niche group of Japanese working professionals who use their real identities to interact on its service. Here's why that's a game changer. Comments

Dentsu Doubles U.K. Presence With Steak Buy

Jun 2, 2011 - Agency explores further global opportunities. Comments

Mobile Promise and Problems - Agency Execs Weigh In [Video]

mobileupfront May 12, 2011 - Mobile has come of age but numerous marketing challenges remain. Comments

Dentsu Buys NYC Agency Firstborn

Feb 1, 2011 - Firstborn employs 65 and counts Pepsi, AT&T, and Wrigley among clients. Comments

Apple and Dentsu Hope iAd Is Big in Japan

iphone-jpeg Nov 10, 2010 - Companies partner to bring mobile advertising network to Japanese market. Comments

Reports: Dentsu May Acquire AKQA

Sep 17, 2010 - Japanese holding company is said to have offered $600M for the digital agency, according to reports. Comments

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