Digitas

thedaily-puppets

Agencies Lukewarm on 2012 NewFronts

May 4, 2012 - Will people watch and advertisers buy in? Comments

Xerox CMO Not Sold on Twitter and Pinterest

xerox-video Apr 26, 2012 - Christa Carone, CMO at Xerox said a new Twitter ad test has resulted in some negative reactions from clients. Comments

Digitas Study: Web Video Drives Brand Interest

Apr 6, 2012 - Digitas-Harris survey examines how consumers react to brand mentions in online videos. Comments

Jenn-Air Kitchen App Ties Print to Mobile

jen-air-design-vision-3 Mar 28, 2012 - Digitas app virtually swaps old kitchen appliances with new for Jenn-Air. Comments

Execs & Accounts: eBay; Digitas; British Airways; OgilvyOne; 180LA

Mar 19, 2012 - EBay hands its digital account to Digitas; 180LA president is promoted to global CEO. Comments

Online Upfront Gains Steam With YouTube, Yahoo, Et Al

Feb 24, 2012 - Annual Digitas event enlists AOL, Google/YouTube, Hulu, Microsoft, and Yahoo. Comments

David Kenny, Restless Soul, Joins Weather Channel as CEO

davidkenny Jan 24, 2012 - Former chief of Digitas and Akamai to run cross-channel media giant. Comments

Execs & Accounts: Wunderman Wins Levi's Digital Duties; Apple Names New iAd Chief

Jan 4, 2012 - Wunderman becomes Levi's first global digital agency; Todd Teresi will helm Apple's pricey mobile ad network. Comments

As Laura Lang Exits, Razorfish CEO Takes Bigger Role at Vivaki

bob-lord Dec 5, 2011 - Nine-year Razorfish veteran to oversee digital transformation. Comments

Time Inc. Hires Digitas' Lang as CEO, Pointing to Digital Evolution

llang Nov 30, 2011 - Takes reins at publishing house in January. Comments

Buick Buys Social Engagement for a Song

buick-digitas Nov 11, 2011 - Works with Digitas to commission a song and music video from band Hellogoodbye. Comments

Seth Solomons Leaves Digitas to Helm Publicis CRM Shop

sethsolomons Oct 11, 2011 - Agency will be based in NYC with seven full-time staff and a small army of consultants. Comments

Facebook Insights 'Coming Soon,' Marketers Are Ready

Sep 23, 2011 - One agency has high hopes for new product, while another is more cautious. Comments

Execs & Accounts: Whirlpool, Mobile Theory, Mediabrands

Sep 23, 2011 - Digitas France wins Euro digital duties for Whirlpool, and other items of note. Comments

'Cars 2' Drives Goodyear's Home Page

goodyear Jun 21, 2011 - Cross-promotion marries computer screen and big screen. Comments

R/GA Opens Shop in Stockholm

anders-rga Jun 16, 2011 - A move on the interactive world's hottest market. MD Erlandsson and ECD Kay Höök join from Digitas Sweden. Comments

Barbara Cipolla to Spearhead Growth at Digitas

barbara-cipolla Jun 15, 2011 - She replaces Liz Ross, who moved to Mediabrands Ventures in January. Comments

Publicis to Acquire Rosetta for $575M

May 17, 2011 - Big four global ad company continues digital expansion with purchase of independent shop. Comments

Publicis Buys U.K. Agency Kitcatt Nohr, Combines With Digitas London

Mar 4, 2011 - Publicis expands Vivaki's European presence with acquisition of digital-focused creative shop. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

Resources

Jobs

    • Digital Marketing Analyst
      Digital Marketing Analyst (GovLoop) - Washington D.C.Are you passionate about audience acquisition? Love effective copy and amazingly effective...
    • Product Specialist
      Product Specialist (Agora Inc. ) - BaltimoreDescription: The Product Specialist is hyper-focused on the customer experience and ensures that our...
    • Partnerships Senior Coordinator
      Partnerships Senior Coordinator (Zappos.com, Inc.) - Las VegasZappos IP, Inc. is looking for a Partnerships Senior Coordinator! Why join us? Our...