Do-not-track

johnkerry-privacyhearing

Kerry and McCain to Unveil Privacy Bill Tomorrow

Apr 11, 2011 - The bipartisan Commercial Privacy Bill of Rights would give the FTC enforcement power over data privacy requirements. Comments

Behavioral Ad Icon Moves to Europe

eucommission Apr 7, 2011 - The European online ad industry will launch a behavioral ad privacy opt out system akin to a U.S. program later this month, responding to E.U. laws. Comments

AP's Do-Not-Track Program Shows Challenges of Browser Privacy Tools

Apr 1, 2011 - Countless third party analytics and ad tracking systems enabled by AP-related sites will still track. Comments

Behavioral Targeting Laws - Track Me If You Can

Mar 30, 2011 - Customers will tell you a lot about themselves if they believe it is worth the value of your proposition. Comments

Commissioner Says Do-Not-Track Is Not FTC-Endorsed

Mar 24, 2011 - Commissioner insists do-not-track is not approved by FTC, blames media and FTC public relations for confusion. Comments

Google, Yahoo and TRUSTe Advance Self-Reg Plans

daa-icon Mar 22, 2011 - New steps further the cause of self-regulation for online behavioral advertising. Comments

Device Fingerprinting Raises Privacy Fears

fingerprinting Mar 21, 2011 - Technology may become new focal point for concerns over consumer data privacy. Comments

Kerry and McCain Work on Privacy Bill as FTC Conducts More Cases

johnkerry-privacyhearing Mar 16, 2011 - FTC conducts "multiple investigations" into online and mobile privacy, plans more cases against advertisers. Comments

Legislation and 'Do Not Track'

Mar 2, 2011 - How can we as marketers protect our businesses and address privacy concerns? Part two of a three-part series. Comments

'Do Not Track' for Kids Is Coming

edmarkey Feb 23, 2011 - Democrat Ed Markey expects his upcoming children's privacy bill to garner bipartisan support. Comments

'Do-Not-Track' Dissected: ClickZ Sends Feedback to FTC

Feb 18, 2011 - This morning, ClickZ submitted our readers' comments on the agency's do-not-track proposal for online ads. Comments

Do-Not-Track Deserves to Be Derailed

Feb 18, 2011 - Lawmakers should not overlook a greater peril to online consumers: cyber crime. Comments

New Senate Privacy Group to Focus on Behavioral Ads, Facebook

capitolbuilding Feb 14, 2011 - Senator Al Franken, a Democrat from Minnesota, has been chosen to head up a new Senate privacy subcommittee. Comments

New Bill Fuels Do-Not-Track Fire

speierjackie Feb 11, 2011 - Along with Jackie Speier's "Do Not Track Me Online Act of 2011," fellow Democrat Bobby Rush has re-introduced his own online privacy bill. Comments

DMA Enforces Ad Icon Rules, May Expose Violators

daa-icon Jan 31, 2011 - Companies found in violation of behavioral advertising guidelines could be exposed publicly. Comments

Google's Proactive Stance on Do Not Track

Jan 28, 2011 - By providing consumers with the ability to opt out of tracking, will Google undermine its business? Comments

Google Offers Privacy Plug-In for Chrome

googlekeepmyoptouts Jan 24, 2011 - Feature works with industry’s self-regulatory program. Separately, Mozilla backs do-not-track HTTP header. Comments

FTC Extends Comments Deadline for Privacy Report

Jan 24, 2011 - Ad industry groups, privacy advocates, and others now have until Feb. 18 to submit feedback on Do-Not-Track. Comments

Mixed Messages on Future of Privacy Law in 2011

cliffstearns Jan 21, 2011 - Rep. Cliff Stearns said he will revive his privacy bill draft, but a Washington, D.C. privacy lawyer thinks passage of a privacy bill this year is unlikely. Comments

Adobe Simplifies Privacy Settings for 'Flash Cookies'

Jan 13, 2011 - Users will be given control over locally stored information from within the browser. Comments

Readers: Don't Miss the Deadline to Weigh In on Do-Not-Track

Jan 10, 2011 - Opportunity to influence the policy debate around online privacy. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

A Buyer's Guide to Affiliate Management Software

A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!

Google My Business Listings Demystified

Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.

Jobs

    • Website Optimizer - SEO, CRO, Analytics
      Website Optimizer - SEO, CRO, Analytics (Marcel Digital) - ChicagoMarcel Digital, an award winning interactive marketing agency established in 2003...
    • Director of Marketing
      Director of Marketing (Patron Technology) - New YorkDirector of Marketing We are seeking a Director of Marketing to manage and build our marketing...
    • Senior Interactive Producer
      Senior Interactive Producer (Ready Set Rocket) - New YorkWhat You'll Do As a member of our team, the Senior Producer reports directly to our...