E-commerce

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A Tale of 2 Cities and 2 Retail Conferences

Jun 5, 2013 - With m-commence, social media, personalization, web-based technologies, and online retailing strategies continuing to shape the new retail economy, the topics of interest are remarkably similar between the retail conferences in Chicago and Istanbul. Comments

RadioShack and Adidas Find Store Locators Ring Up Sales

adidas-before Mar 4, 2013 - These two multi-channel retailers found that mobile store locators get feet in stores and dollars in the cash register. Comments

Mobile Drives 11 Percent of E-Commerce in 2012 Holiday Quarter

mobile-checkout Feb 22, 2013 - E-commerce is now a double-digit force in U.S. consumer spending, according to comScore. Comments

Lightbox Pop-Overs: A Love-Hate Relationship

onlineshoes Feb 19, 2013 - Isn't the goal of your site to sell stuff? Is it really necessary to interrupt someone in the middle of her purchase just to get her feedback? Comments

Brands Heart Valentine's Online

whose-heart-do-you-love Feb 14, 2013 - For brand marketers, holidays are about utilizing digital media's most desirable technologies to boost interest in their products. Here are a few brands that won't stand you up on Valentine's Day. Comments

India Is Set to Raise a Toast for 2013

comscoreindiatraffic Jan 30, 2013 - Global Internet and technology giants will look at India with a special interest in 2013. Comments

A Not-So-Unique Definition of Big Data

big-data Jan 30, 2013 - Will the phrase "big data" ever make it into the Oxford English Dictionary? And why it should. Comments

Why Latinos Are Leading Retail Trends

latino-shop-lapiz Jan 29, 2013 - Five ways to market to Latino social shoppers. Comments

Sign of the Times

change Jan 16, 2013 - Keeping brands honest through online activism. Comments

Technology Is Helping to Redefine the 'Last 3 Feet' In-Store

samsungfridge Jan 15, 2013 - We need to leverage all technology has to offer to merchandise products where it matters most, wherever that may be. Comments

Why CMOs Need to Own Product Development

product-development Jan 14, 2013 - The marketer is no longer the primary shaper of the brand. Consumers are now in control. Comments

Don't Lose Sight of Your High-Value Customers

eq-monetate May 29, 2013 - While high-value segments might not be huge from a session or consumer perspective, they're adding to the bottom line. Comments

Retail Stores Must Embrace the Mobile Internet in Today's Digital World

mobileshopping-300x285 May 23, 2013 - With showrooming on the rise, here are three ways retailers can fight back. Comments

Social Media a Meh for E-Commerce Traffic

monetate-pinterest-growth May 23, 2013 - Despite the intense marketer excitement about social media, Monetate finds that it's not a prime source of traffic to e-commerce sites, nor of purchase conversions. Comments

ComScore: E-Commerce Sales Up 13 Percent for Q1 2013

ecommerce May 13, 2013 - The report found that retail e-commerce sales produced over $50 billion dollars last quarter and that e-commerce sales have seen double-digit growth for 10 consecutive quarters. Comments

MasterCard Uses Social Intelligence to Tweak MasterPass Offering

masterpass Apr 30, 2013 - MasterCard's e-payments service has arrived - and it's evolved in part thanks to social media. Comments

3 Reasons Buyers Bail - and Super Simple Ways to Fix Them

shipping-displayed Apr 16, 2013 - Maybe it's time you looked at your site through your customers' eyes. Comments

Pranking Consumers While Preserving Your Brand - Learnings From April Fools' Day

scope-bacon Apr 4, 2013 - Businesses: counterproductive though it may seem, look to your peers' shenanigans to guide your upcoming campaigns. Comments

Congratulations! You're a Product Owner!

hype-people Apr 4, 2013 - Successful products are a company's best marketing tool. Comments

The Coffee Bean and Tea Leaf Goes Hyper-Local

instragram-bubbly Mar 8, 2013 - California coffee chain The Coffee Bean and Tea Leaf is using digital technology to help it respond to customers on a micro-local level. Comments

The Internet of Everything: Reflections on the 2013 Mobile World Congress

mobile-world-congress Mar 5, 2013 - If ever there was a time to ensure your mobile experiences were optimized for e-commerce, it's yesterday. Comments

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