Marketing News & Expert Advice
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eMarketer
Getting Ready for Real Time
Mar 20, 2013 - Brands need a smart social analytics tool that can not only listen to and determine relevant social chatter, but enable them to act on these real-time nuggets. Comments
The 4 Most Important Online Advertising Opportunities in 2013
Jan 8, 2013 -
It's time to get serious about moving media dollars and applying end-to-end marketing strategies to social and mobile.
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It's Duh-Duh-Duh…Digital Stupid
Nov 26, 2012 -
Regardless of the growing usage by consumers and increase in overall share of media spend from brands, there's still a lack of integrated innovation for leveraging open-platform consumer experiences.
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Email Advertising Still Delivers Productive Ad Results
Oct 16, 2012 -
With so much potency in email, media planners would be remiss not to consider all the advertising options of this channel.
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Social Media to Marketers: Get Over Yourself!
May 29, 2012 - Five ways to break through. Comments
Engagements > Fans
Feb 29, 2012 - The value of investing in social media can create lasting value for your brand with great effect. Comments
The Real Story of Online Advertising Spending
Jan 27, 2012 - Marketers must face the fact that media types have begun flowing into each other in such amazing ways that it's hard to figure out if you're online or offline. Comments
Report: Online Ads To Beat Print Spend For First Time
Jan 19, 2012 - Digital marketing dollars to grow 23.3 percent, eMarketer says, while print spending falls. Comments
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UPCOMING EVENTS
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May 29-30, 2013
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June 12-14, 2013
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September 10-14, 2013
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November 4-7, 2013
WEBINARS
- How to Optimize Your Social Channels for Lead Gen
April 11, 2013
1:00pm ET / 10:00am PT
- Buyer 2.0: Account-Based Marketing and the Modern B2B Buyer
April 16, 2013
1:00pm ET / 10:00am PT
- Behind the Backlinks - Why They Rank
April 18, 2013
1:00pm ET / 10:00am PT
e-Learning Courses
White Papers
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The Collaborative Marketing Future: How Co-Creation and Advocacy Drive Winning Companies
Crowdtap
April 05, 2013 -
Harnessing the $9+ Billion Social and Mobile Ad Potential: The Ultimate guide to Social Rich Media Advertising
Moontoast
April 03, 2013 -
Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response
LiveIntent
March 29, 2013
Jobs
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Digital Marketing Manager
Digital Marketing Manager (Ready Set Rocket) - New York Ready Set Rocket is seeking an experienced online marketer to join our team as the... -
Display Media Buyer
Display Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in... -
Search Engine Media Buyer
Search Engine Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in lead...
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