May 20, 2015 - Leveraging the customer data in marketing clouds, email marketers can run data-driven campaigns without necessarily having to send more emails. Comments
Aug 4, 2014 - After analyzing nine of the top email marketing vendors in its most recent Wave, Forrester Research found StrongView to be the strongest. Comments
Mar 31, 2014 - A new Experian report highlights survey data and gives step-by-step tips on how to address some of the most common cross-channel marketing challenges digital marketers face today. Comments
Mar 7, 2014 - Data breach, identity protection, customer security - these are terms that never concerned marketers much. But as we head into SXSW this year, marketers have customer security top of mind. Comments
Nov 26, 2012 - The greatest ever Black Friday online retail sales of $1.042 billion followed a healthy Thanksgiving Day, with $633 million in sales. comScore, IBM, Performics and Experian share the latest holiday season 2012 stats, insights, and predictions. Comments
Aug 27, 2012 - Pinterest and Instagram are niche social media darlings, making massive gains in global market share over the last year. Comments
Apr 6, 2012 - Experian also reports Facebook ads are getting 50 percent conversion rate for retail brands. Comments
Nov 8, 2011 - Local targeting lets retailers and other advertisers target based on consumers' home addresses and measure impact on sales. Comments
Oct 31, 2011 - Statistics, trends, and tips to help you get the best results from your holiday email marketing. Comments
Oct 7, 2010 - Throw out the "best practices" rule book and consider these seven "profit practices." Comments
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
June 10, 2015
12:00pm ET/9:00am PT