Marketing News & Expert Advice
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National Geographic Celebrates 125 Years with Photo Blog, Social Platform
Sep 23, 2013 - With a long history in photography, National Geographic says it wants to find new ways to share images and interact with fans. Comments
Yahoo and Ford Shoot for Celeb Buzz With Video Reality Series
Apr 10, 2012 -
Launch campaign for Ford Focus Electric is entirely digital.
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Branding Lessons From the Middle East
Apr 28, 2011 - Digital marketers have much to learn from the rapid and fundamental shifts in power. Consider these four takeaways Comments
Social Media Is Free, Social Media Marketing Is Not
Feb 23, 2011 -
Creating your brand profile on social sites may cost nothing, but this is what you need in order to allocate for the strategy, ideas, and management of your social media assets.
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Mobile Photo Sharing, Should Brands Care?
Feb 18, 2011 - While a check-in will help you learn more about the consumer and generate interest from their social graph, incorporating an image will produce long-lasting connections. Comments
Shifts in Expectations, Experiences, and Anxieties
Dec 20, 2010 -
Digital technology has played a huge role in shaping media, empowering people to reshape content, and disrupting well-established marketing models to give marketers an opportunity to create new approaches.
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5 Reasons Why Ford Continues to Kick Butt
Jul 28, 2010 - Ford's social media team knows that in order to keep your fans engaged you have to continually provide valuable content. Comments
7 Ways to Use Social Media to Promote Marketing Events
Jul 12, 2010 - Social media can help raise awareness, encourage participation, and enhance the experience in your marketing event. Comments
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