Dec 13, 2012 - Holiday campaigns like the ones from J. Crew, Gap, and OfficeMax are a surefire way to entertain and engage consumers. Comments
Mar 12, 2011 -
At SXSWi, young geo-social exec packs a punch with marketing examples.
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Dec 20, 2010 -
Clothing retailer has leveraged Facebook, Twitter, Groupon, Foursquare, and Loopt since last summer.
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Oct 7, 2010 - Gap's Casting Call checks every to-do on the best practice list for engagement marketing. Comments
Aug 25, 2010 -
An in-depth look at the group-buying platform's biggest and most successful campaign to date.
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Aug 27, 2012 -
Digital catalogs are evolving into branded content hubs for retailers.
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Apr 25, 2012 - Ad tag management firm's clients include the Gap and the Obama campaign. Comments
Apr 19, 2012 - Have you nurtured an active community of brand advocates? Here's what's next. Comments
Apr 17, 2012 -
Former TV news reporter also emphasizes the importance of "community" in telling a brand's story.
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Feb 15, 2012 -
Styld.by lets users easily share looks that include Gap clothes.
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Dec 8, 2011 -
Big brands like Coke, Target, and Verizon are cut, as eBay, Converse and others stay alive!
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Dec 1, 2011 -
Which brands will have the best social media campaigns this holiday season? Vote each week for your picks!
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Sep 29, 2011 -
Gap rewards shoppers getting fashion inspiration from fall TV characters.
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May 10, 2011 - Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook. Comments
Mar 17, 2011 -
StrawberryFrog chief strategy officer explains how brands can promote humanitarian and relief efforts – but not themselves.
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May 29-30, 2013
June 12-14, 2013
September 10-14, 2013
November 4-7, 2013
April 11, 2013
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April 16, 2013
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April 18, 2013
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