Geo-targeting

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Warning: Ignore These 3 Core Geo-Targeting Aspects at Your Own Risk

Oct 2, 2013 - These 3 core aspects of successful geo-targeting help PPC advertisers make best use of the data at hand to drive targeted clicks, leads and sales. Comments

Socializing Behaviors: 4 Opportunities to Enhance Traditional Targeting

Jan 26, 2011 - Advanced behavioral targeting is becoming a reality, driven in part by four trends and technologies that are now a growing part of everyday life. Comments

Facebook Tweak May Improve Ad Geo-Targeting

facebook-icon3333 Jan 18, 2011 - Social site asks users for city-specific data after earning $1.86 billion in ad sales last year. Comments

What's the Next Game Changer in Digital Marketing?

Aug 20, 2010 - Marketers and researchers size up geo-location services, mobile, and the blurring of lines between search and display advertising. Comments

5 Strategies for Gaining Top Keyword Prominence and Dominance in Asia

Aug 3, 2012 - Building a presence in Asia doesn't have to be difficult. Here's how. Comments

5 Things Asian Companies Should Do When Targeting the U.S. Market

rakutenus May 14, 2012 - These tips will show you how to successfully launch your site in the American market. Comments

5 Strategies to Get Top Keyword Prominence in Asian Languages

asia-globe Mar 20, 2012 - How to improve your SEO programs. Comments

Geo-Personalization: Your Opportunity

Jan 27, 2012 - A look at how some companies are using their consumers' locations to their advantage. Comments

Report: 31% of Display Ads Go Unseen

Jan 18, 2012 - ComScore study gives more favorable outlook for geo-targeting. Comments

Location-Based Mobile Ad Spend to Quadruple by 2015

screen-shot-2011-06-23-at-10 Jun 23, 2011 - Local ads will account for lion's share of mobile ad investment, says BIA/Kelsey. Comments

Foursquare Broadens Partnership With American Express

amex-foursquare Jun 23, 2011 - Amex cardholders using Foursquare will get discounts from merchants. Comments

Twitter Conducts Geotargeting Test

peixeurbano-twitter Mar 24, 2011 - Next step in evolution of year-old ad platform. Comments

Local + Social: The Future of Promotion [Video]

Mar 23, 2011 - Maximize visibility in local search and on the social web with these insights. Comments

Embracing the Local Movement

Feb 23, 2011 - Three easy steps to localize your user experience. Comments

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