Gigya

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Segmented Social Marketing Grows MGM Revenues by 300 Percent

Apr 11, 2014 - Segmented social advertising, boosted by sub-campaigns created for Facebook and Twitter Custom Audiences, has grown MGM Resorts International revenues 300 percent over the last three years. Comments

Gigya Launches Consumer Insights Service (Super Bowl Infographic Shows How to Use It)

superbowl-fans-tv-shows Jan 31, 2014 - Gigya has released its new Consumer Insights product and dashboard, which can directly track "which types of users and actions result in direct revenue," its CEO, Patrick Salyer, says in a blog post. Comments

Social Logins: Facebook May Not Be Too Big to Fail

gigyasociallogin1 Nov 1, 2013 - New research from Gigya shows that although Facebook remains the dominant social login, Google+ is making gains in North America, Europe, and for e-commerce sites. Comments

Gigya Data Reveals Disparity Between Social Login and Sharing Activity

social-login Jul 18, 2013 - Facebook is still the dominant provider of social logins and shared content but other networks are gaining favor as users seek variety in their social activity. Comments

Gigya and Janrain Partner With Google+ for Social Sign-In

gigyajan Apr 3, 2013 - Google has partnered with Gigya and Janrain to offer web publishers easy integration with social networks' identity systems. Comments

Gigya Aims to Take Your Community Data Out of IT and Into Marketing

Gigya Logo Oct 19, 2012 - Gigya aims to centralize companies' user data into one cloud-based storage system to allow marketers to put the data to use instantly. Comments

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