Jan 9, 2013 - The recent announcements made about Google's free analytics tool mean that you will now be able to track your customers' behavior using multiple devices. Comments
Feb 10, 2011 - Welcome to phase three of SEO marketing - the point where SEO efforts must justify their worth and compete for resources with other parts of a successful advertising program. Comments
Jan 24, 2011 - Define measurable goals, identify your performance metrics, set up your measurement tools, and decide when and how often to measure. Comments
Nov 29, 2010 - Are you tracking your website's success? Here is where to begin. Comments
Sep 20, 2010 - Looking pretty will not get you to the top of the search engine results page. Comments
Aug 27, 2010 - Part 3 of a series on building marketing information assets. Comments
Aug 20, 2010 - The best ways to present campaign results to upper management, get additional budget allocated to your campaigns, and get promoted by being seen as indispensible. Comments
Aug 17, 2010 - Applying media-style performance optimization to social media marketing. Comments
Mar 24, 2010 - "Be Awesome: Ideas for Approaching Search Analytics Differently," is the theme of Kaushik's keynote speech from SES New York, on March 24, 2010. Comments
Jan 7, 2013 -
A few ideas to get started using your web analytics to make your customers truly love your marketing initiatives.
Comments
Jan 4, 2013 -
Euclid has launched a new version of its product that requires no sensors, installation, or configuration.
Comments
Nov 14, 2012 -
Mobile has become a core focus for all integrated marketing campaigns. So much so, that 87 percent of marketers are planning to increase their emphasis on mobile in 2013, according to a report revealed by ClickZ and Google Analytics at SES Chicago...
Comments
Jul 2, 2012 - Google Analytics may be "free" to get, but not free to "get right." Comments
May 29, 2012 - Enter to win a free iPad, free passes to SES San Francisco. Comments
Mar 20, 2012 - Google enhances social reporting tools; Adobe emphasizes cross-visit reporting capabilities. Comments
Apr 20, 2011 - Are we too dependent on Google and Facebook? Here are some tips to move forward with good digital marketing opportunities while protecting your long-term options. Comments
Mar 16, 2011 - Testing is the single most important skill you'll develop as an agile marketer, and the act of setting up a simple test requires you to increase your proficiency in a number of areas. Comments
Mar 15, 2011 - Process needs to set the analytical agenda within the organization, and then needs to exist to maintain the quality of the data that is being collected within the organization. Comments
Mar 7, 2011 - Your golden keywords are already performing for you. You just need to find them. Comments
May 29-30, 2013
June 12-14, 2013
September 10-14, 2013
November 4-7, 2013
April 11, 2013
1:00pm ET / 10:00am PT
April 16, 2013
1:00pm ET / 10:00am PT
April 18, 2013
1:00pm ET / 10:00am PT