Marketing News & Expert Advice
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Google+
Gigya and Janrain Partner With Google+ for Social Sign-In
Apr 3, 2013 - Google has partnered with Gigya and Janrain to offer web publishers easy integration with social networks' identity systems. Comments
Facebook on More Homepages Than Twitter and Google+
Jun 21, 2012 -
24.3% of homepages have Facebook integration.
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Google+ Local - 4 Things You Need to Know [Video]
Jun 4, 2012 - If you are a business or organization, you are now in Google+. Welcome! Comments
4 Ways Authorship Markup Enhances SEO
May 2, 2012 - A tool makes search more social. Here's how. Comments
Why Bother With Google+?
Apr 18, 2012 - Three+ reasons why your business should care about the social networking platform. Comments
Ford's Google+ Hangout Veers Into a #Fail
Feb 24, 2012 -
Though the automotive giant deserves credit for experimental marketing.
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13-Point Checklist to Plan for Q4 Online Sales
Feb 22, 2012 - E-commerce businesses must prepare now for the 2012 holiday online selling season. Begin here. Comments
Google+ Audience Hard to Come by for Some Brands
Feb 17, 2012 - A handful of major brands saw big growth in fans, while most others languished, according to BrightEdge . Comments
4 Enterprise SEO Trends to Watch in 2012
Feb 15, 2012 - Incremental gains in SEO get harder to achieve, but not impossible. Here's how to overcome obstacles. Comments
Zynga's Q4 Ad Revenue Jumped 230%
Feb 14, 2012 -
Ad sales brought the social games publisher $74.5 million in 2011.
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4 Brands Show How They Use Google+ in Asia
Feb 14, 2012 - McDonald's, Cathay Pacific, Uniqlo, and Toyota show how they are engaging with consumers on the social network. Comments
SXSW 2013: Talking Shoes and Road Trip Smileage With Google
Mar 18, 2013 -
Google unveils talking shoes and Volkswagen Smileage app at this year's SXSW.
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Small Businesses Are Benefiting From Google+ Presence
Feb 27, 2013 -
Three female entrepreneurs share their secrets to business success with Google+.
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NASA to Host Google+ Hangout with International Space Station
Feb 15, 2013 -
NASA solicited questions via YouTube for the event. Interested participants can also use Google+, YouTube, Twitter and Facebook to pose questions during the event.
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Google+ Strengthens Social Position With 9,400 Percent Growth
Feb 11, 2013 -
Google+ is establishing itself as the mainstream social network for brands with a 9,400 percent increase in users since last year, according to a report by BrightEdge.
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5 Reasons to Leverage Google+ Communities to Influence SEO
Jan 9, 2013 -
The power of social networking is being able to bring brands closer to their customers and potential customers in a faster, easier way than ever before.
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Social Media, Mobile, and Content Marketing: 4 Trends That Rocked 2012
Dec 10, 2012 -
Get your 2013 plans on track to succeed with these dominant trends and related actionable marketing tactics.
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Google Changes and Customer Engagement
Nov 7, 2012 -
Customer engagement is truly the only tangible factor to determining social media marketing success.
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Google Plans to Combine Mobile and Desktop Ads
Oct 22, 2012 -
Google plans to combine desktop ads and the less profitable mobile ads into one offering, according to CEO Larry Page.
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Google+ Adds Custom URLs for Brands
Aug 14, 2012 -
Verified accounts will get the first pick of vanity addresses.
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The 2012 Socialympics: Rules for Twitter and Facebook
Jul 10, 2012 -
Marketers must comply with strict rules, for tweets and Facebook posts.
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