Gowalla

Republican Digital Shop Takes Foursquare-Style Social Games to Politics

Aug 19, 2010 - While points and badges are rewards for political supporters, data is the primary reward for campaigns using Engage's new set of tools. Comments

Location-Based Facebook: Marketers Optimistic, Yet Cautious on Privacy

Aug 18, 2010 - Connected Marketing Week attendees think Facebook's expected geo-social play will lead to more brands entering the space, but more privacy concerns loom. Comments

The Best and Worst Campaign Deals on Foursquare's Turf

paul-frank-loopt Aug 13, 2010 - When it comes to promos using geo-location services, what brands are putting their money where their tweets are? Here’s ClickZ’s Top 5 Best and Worst. Comments

Gowalla Check-Ins to Help Drive Shoe Donations

toms Aug 11, 2010 - The geo-social company has partnered with Toms Shoes and AT&T to run a sweepstakes campaign to help Argentinian children. Comments

Crist and Perry Test Gowalla Check-Ins for Political Events

gowalla-political Aug 4, 2010 - The location-based service created a political category for campaigns to show momentum at fundraisers and rallies. Comments

Levi's Targets Film Buffs With Gowalla, Watch Parties

gowallla Jul 30, 2010 - Jeans brand creates a nine-city geo-social program with Alamo Drafthouse. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

Gartner Magic Quadrant for Digital Commerce

Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.

Paid Search in the Mobile Era

Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.

Resources

Jobs

    • SEO Specialist
      SEO Specialist (HeBS Digital) - NEW YORK                             ...
    • GREAT Campaign Project Coordinator
      GREAT Campaign Project Coordinator (British Consulate-General, New York) - New YorkThe GREAT Britain Campaign is seeking an energetic and creative...
    • Paid Search Senior Account Manager
      Paid Search Senior Account Manager (Hanapin Marketing) - BloomingtonHanapin Marketing is hiring a strategic Paid Search Senior Account Manager...