Home › Groupon

Groupon

groupon24

Groupon's Big Deal: Worldwide Trip for $10K and $20K

Christopher Heine  |  Social Commerce

Dec 12, 2011 - Flights to stop at Paris, Beijing, and other international destinations. Comments

Christopher Heine  |  Social Commerce

Google's Daily Deals Are Becoming More Targeted

google-offers24 Oct 10, 2011 - Search giant gives consumers the opportunity to identify preferences for "Offers" product. Comments

Pace Lattin  |  Strategies

How Groupon's Value Is Based On Performance Marketing

Oct 3, 2011 - CPA marketing to acquire more users in the international Internet marketplace can exponentially increase a business's worth. Comments

Christopher Heine  |  Social Media

GameStop And Coke Launch National Scvngr Campaign

2challenge1 Sep 29, 2011 - It's the largest brand activation yet for the geo-social app. Comments

Christopher Heine  |  B2C Email Marketing

Groupon's New Deal: Direct E-commerce

groupon-goods Sep 28, 2011 - Daily deals player launches "Groupon Goods" after profitable run in the U.K. Comments

Susan Kuchinskas  |  Mobile

Mobile Coupon Service Takes on Daily Deals in Canada

pushadeal Sep 22, 2011 - Venture aims to attract merchants by charging less than rivals. Comments

Gregg Stewart  |  Local

Social, Local, Mobile (SoLoMo) Innovation or Evolution

Sep 22, 2011 - Much of the recent activity surrounding social, local, and mobile seems to center around refinement or evolution versus innovation. Comments

Tal Nathan  |  Advanced Email Marketing

Daily Deal Sites: Keeping It Real Relevant

Sep 20, 2011 - Since many daily deal sites are basically online retailers, they need to adopt the same level of personalization and lifecycle marketing that successful online retailers are known for. Comments

Christopher Heine  |  Social Media

Amazon Local Leans on LivingSocial to Grow Ad Sales

amazon-local Sep 19, 2011 - No. 2 deals player is selling Amazon Local, which now appears in 44 markets. Comments

Christopher Heine  |  Social Commerce

Groupon Expected to Respond to Lawsuit on Monday

Sep 9, 2011 - Sales force sues daily deals player in overtime pay dispute. Comments

Christopher Heine  |  Social Commerce

Google.com Emerges As Deals Launch Pad

Sep 7, 2011 - Geo-targeted ads on home page accompany Google Offers rollout in five new cities. Comments

Christopher Heine  |  Sports & Entertainment

Virgin America's Google Offer Caps a Very Digital 2011

Dec 8, 2011 - Flight vouchers sold out within hours today. Comments

ClickZ   |  Strategies

If AOL Is Ford, What's Facebook?

microsoft-97fordtaurus Dec 7, 2011 - If AOL is the Ford brand, as its CEO claims, what are the makes and models of its rivals? Comments

Brian Massey  |  B2C Email Marketing

Groupon: Is It the Deals or the Copy?

Nov 23, 2011 - Groupon wasn't the first deals business, so what is fueling its success? Is it the deals, or the way it sells the deals? Comments

Christopher Heine  |  Social Commerce

Groupon Deals $1 Lunches in 25 Cities

groupon-now Nov 17, 2011 - Some proceeds will go to yuletide charity. Comments

Douglas Quenqua  |  Strategies

Google Dominates List of Most Effective TV Ads by Dot-Coms

Nov 9, 2011 - TheLadders and GoDaddy get low scores in ad effectiveness study. Comments

Christopher Heine  |  Social Commerce

Groupon Before IPO: A Marketing Timeline

groupon-now Nov 4, 2011 - Deals giant has had more marketing triumphs than setbacks. Comments

Pace Lattin  |  Strategies

Group-Buying Sites Will Fade Out

Nov 2, 2011 - Three reasons why group buying does not serve merchants, marketers, or consumers. Comments

Christopher Heine  |  Email Marketing

DailyDeals.com Focuses on E-Retail Offers

dailydeals Nov 1, 2011 - Online merchants can use deals to build their email lists. Comments

Zachary Rodgers  |  Social Media

AdKnowledge Snatches Up AdParlor, 'Largest' Facebook Ad Platform

Nov 1, 2011 - AdParlor is said to be a top revenue earner in emerging field of Facebook ad tools. Comments

Gustavo Razzetti  |  Marketing to Latinos

Latinos and Coupons: A Tale of Two Worlds

Oct 25, 2011 - Why are Latinos hesitating to use coupons? Comments

‹ Previous

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

More newsletter options

MOST READ

  1. 5 Mistakes Killing Your Marketing
  2. What Marketers Expect From Facebook's 'New Home on Android'
  3. Gigya and Janrain Partner With Google+ for Social Sign-In
  4. Nissan Debuts Instagram Channel
  5. Applying Big Data Insights to Ad Copy Strategy: Travel Edition

COMMENTS

UPCOMING EVENTS

WEBINARS

e-Learning Courses

Online courses for marketers at every skill level:

White Papers

Jobs

    • Digital Marketing Manager
      Digital Marketing Manager (Ready Set Rocket) - New York  Ready Set Rocket is seeking an experienced online marketer to join our team as the...
    • Display Media Buyer
      Display Media Buyer (Centerfield Media) - El Segundo   Centerfield Media is an online performance marketing organization specializing in...
    • Search Engine Media Buyer
      Search Engine Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in lead...
AOP Digital Publisher of the Year 2010

Incisive Interactive Marketing LLC. 2013 All rights reserved.

55 Broad Street, 22nd Floor, New York, NY 10004 |  Copyright and Licensing   |  Privacy Policy