Latinos and Coupons: A Tale of Two Worlds
Marketing

Latinos and Coupons: A Tale of Two Worlds

12y Gustavo Razzetti

Latinos and Coupons: A Tale of Two Worlds

Why are Latinos hesitating to use coupons? Read More...

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Google's Daily Deals Are Becoming More Targeted
Social

Google's Daily Deals Are Becoming More Targeted

13y Christopher Heine

Google's Daily Deals Are Becoming More Targeted

Search giant gives consumers the opportunity to identify preferences for "Offers" product. Read More...

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How Groupon's Value Is Based On Performance Marketing
Marketing

How Groupon's Value Is Based On Performance Marketing

13y Pace Lattin

How Groupon's Value Is Based On Performance Market...

CPA marketing to acquire more users in the international Internet marketplace can exponentially increase a business's worth. Read More...

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GameStop And Coke Launch National Scvngr Campaign
Social

GameStop And Coke Launch National Scvngr Campaign

13y Christopher Heine

GameStop And Coke Launch National Scvngr Campaign

It's the largest brand activation yet for the geo-social app. Read More...

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Groupon's New Deal: Direct E-commerce
B2C Email Marketing

Groupon's New Deal: Direct E-commerce

13y Christopher Heine

Groupon's New Deal: Direct E-commerce

Daily deals player launches "Groupon Goods" after profitable run in the U.K. Read More...

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Mobile Coupon Service Takes on Daily Deals in Canada
Media

Mobile Coupon Service Takes on Daily Deals in Canada

13y Susan Kuchinskas

Mobile Coupon Service Takes on Daily Deals in Cana...

Venture aims to attract merchants by charging less than rivals. Read More...

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Social, Local, Mobile (SoLoMo) Innovation or Evolution
Local

Social, Local, Mobile (SoLoMo) Innovation or Evolution

13y Gregg Stewart

Social, Local, Mobile (SoLoMo) Innovation or Evolu...

Much of the recent activity surrounding social, local, and mobile seems to center around refinement or evolution versus innovation. Read More...

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Daily Deal Sites: Keeping It Real Relevant
Advanced Email Marketing

Daily Deal Sites: Keeping It Real Relevant

13y Tal Nathan

Daily Deal Sites: Keeping It Real Relevant

Since many daily deal sites are basically online retailers, they need to adopt the same level of personalization and lifecycle marketing that successf...

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Amazon Local Leans on LivingSocial to Grow Ad Sales
Social

Amazon Local Leans on LivingSocial to Grow Ad Sales

13y Christopher Heine

Amazon Local Leans on LivingSocial to Grow Ad Sale...

No. 2 deals player is selling Amazon Local, which now appears in 44 markets. Read More...

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Groupon Expected to Respond to Lawsuit on Monday
Data insights

Groupon Expected to Respond to Lawsuit on Monday

13y Christopher Heine

Groupon Expected to Respond to Lawsuit on Monday

Sales force sues daily deals player in overtime pay dispute. Read More...

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Google.com Emerges As Deals Launch Pad
Social

Google.com Emerges As Deals Launch Pad

13y Christopher Heine

Google.com Emerges As Deals Launch Pad

Geo-targeted ads on home page accompany Google Offers rollout in five new cities. Read More...

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A Call to Arms: Where Are Our Innovators?
Asia

A Call to Arms: Where Are Our Innovators?

13y Dominic Powers

A Call to Arms: Where Are Our Innovators?

In my quest to find innovators, U.K. retail brand Tesco shows us how it's done locally through a virtual subway store in South Korea. Read More...

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Standing Out in a Crowded Daily Deals Field
Advanced Email Marketing

Standing Out in a Crowded Daily Deals Field

13y Tal Nathan

Standing Out in a Crowded Daily Deals Field

Innovation and timeliness are key - just ask Groupon and HauteLook. Read More...

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Google Promotes 'Offers' on Home Page
Social

Google Promotes 'Offers' on Home Page

13y Christopher Heine

Google Promotes 'Offers' on Home Page

Search giant rolling out daily deals to 32 more markets soon. Read More...

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Facebook Deals Are Dead
Social

Facebook Deals Are Dead

13y Christopher Heine

Facebook Deals Are Dead

Social site waves white flag at Groupon, while still running Foursquare-like Check-in Deals. Read More...

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Connected Communities on the Move
Marketing

Connected Communities on the Move

13y Anna Maria Virzi

Connected Communities on the Move

Entrepreneurs look to bring ad-supported services to keep commuters in the know. Read More...

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Groupon Responds to Privacy Inquiry From Lawmakers
Data insights

Groupon Responds to Privacy Inquiry From Lawmakers

13y Kate Kaye

Groupon Responds to Privacy Inquiry From Lawmakers

Company revealed Q2 sales info and disclosed it no longer works with Omniture. Read More...

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Merchant Combines Groupon with SMS, Finds Sweet Success
Media

Merchant Combines Groupon with SMS, Finds Sweet Success

13y Christopher Heine

Merchant Combines Groupon with SMS, Finds Sweet Su...

Gelato retailer averages 12 percent redemption rate on coupons sent via text. Read More...

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Email Marketing: How Much, How Often?
Asia

Email Marketing: How Much, How Often?

13y Stephen Hay

Email Marketing: How Much, How Often?

5 factors to consider how frequently you should be emailing customers. Read More...

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Daily Deals Service Sells Through Local Media Partners
Social

Daily Deals Service Sells Through Local Media Partners

13y Christopher Heine

Daily Deals Service Sells Through Local Media Part...

Rather than build its own sales force like Groupon, a startup takes a different twist. Read More...

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Massages, Burritos and Botox: a LivingSocial Sales Snapshot
Social

Massages, Burritos and Botox: a LivingSocial Sales Snapshot

13y Douglas Quenqua

Massages, Burritos and Botox: a LivingSocial Sales...

Daily deals firm reveals top sellers. Read More...

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Amazon Debuts Local Deals in 14 Markets
Social

Amazon Debuts Local Deals in 14 Markets

13y Christopher Heine

Amazon Debuts Local Deals in 14 Markets

Goes live in Chicago, Florida, and West Coast communities. Read More...

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Google Buys Growing Deals Start-up
Social

Google Buys Growing Deals Start-up

13y Christopher Heine

Google Buys Growing Deals Start-up

Dealmap acquisition brings 2 million users. Read More

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Will Groupon Make Foursquare Less Fun?
Social

Will Groupon Make Foursquare Less Fun?

13y Christopher Heine

Will Groupon Make Foursquare Less Fun?

Clever do-it-yourself offers may be harder to find among deals clutter. Read More...

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Deals Sites Pepper Restaurants With Sales Calls
Social

Deals Sites Pepper Restaurants With Sales Calls

13y Christopher Heine

Deals Sites Pepper Restaurants With Sales Calls

Eateries get bombarded with pitches from Groupon, LivingSocial, Scoutmob, and the rest. Read More...

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Groupon Ads Running on New York Times' OOH Screens
Social

Groupon Ads Running on New York Times' OOH Screens

13y Christopher Heine

Groupon Ads Running on New York Times' OOH Screens

Promos encourage mobile purchasing. Read More...

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Daily Deals Trend: Card-Linked Offers
Social

Daily Deals Trend: Card-Linked Offers

13y Christopher Heine

Daily Deals Trend: Card-Linked Offers

BuyWithMe and others challenge Groupon's supremacy. Read More...

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