Groupon

microsoft-97fordtaurus

If AOL Is Ford, What's Facebook?

Dec 7, 2011 - If AOL is the Ford brand, as its CEO claims, what are the makes and models of its rivals? Comments

Groupon: Is It the Deals or the Copy?

Nov 23, 2011 - Groupon wasn't the first deals business, so what is fueling its success? Is it the deals, or the way it sells the deals? Comments

Groupon Deals $1 Lunches in 25 Cities

groupon-now Nov 17, 2011 - Some proceeds will go to yuletide charity. Comments

Google Dominates List of Most Effective TV Ads by Dot-Coms

Nov 9, 2011 - TheLadders and GoDaddy get low scores in ad effectiveness study. Comments

Groupon Before IPO: A Marketing Timeline

groupon-now Nov 4, 2011 - Deals giant has had more marketing triumphs than setbacks. Comments

Group-Buying Sites Will Fade Out

Nov 2, 2011 - Three reasons why group buying does not serve merchants, marketers, or consumers. Comments

DailyDeals.com Focuses on E-Retail Offers

dailydeals Nov 1, 2011 - Online merchants can use deals to build their email lists. Comments

AdKnowledge Snatches Up AdParlor, 'Largest' Facebook Ad Platform

Nov 1, 2011 - AdParlor is said to be a top revenue earner in emerging field of Facebook ad tools. Comments

Latinos and Coupons: A Tale of Two Worlds

Oct 25, 2011 - Why are Latinos hesitating to use coupons? Comments

Google's Daily Deals Are Becoming More Targeted

google-offers24 Oct 10, 2011 - Search giant gives consumers the opportunity to identify preferences for "Offers" product. Comments

How Groupon's Value Is Based On Performance Marketing

Oct 3, 2011 - CPA marketing to acquire more users in the international Internet marketplace can exponentially increase a business's worth. Comments

GameStop And Coke Launch National Scvngr Campaign

2challenge1 Sep 29, 2011 - It's the largest brand activation yet for the geo-social app. Comments

Groupon's New Deal: Direct E-commerce

groupon-goods Sep 28, 2011 - Daily deals player launches "Groupon Goods" after profitable run in the U.K. Comments

Mobile Coupon Service Takes on Daily Deals in Canada

pushadeal Sep 22, 2011 - Venture aims to attract merchants by charging less than rivals. Comments

Social, Local, Mobile (SoLoMo) Innovation or Evolution

Sep 22, 2011 - Much of the recent activity surrounding social, local, and mobile seems to center around refinement or evolution versus innovation. Comments

Daily Deal Sites: Keeping It Real Relevant

Sep 20, 2011 - Since many daily deal sites are basically online retailers, they need to adopt the same level of personalization and lifecycle marketing that successful online retailers are known for. Comments

Amazon Local Leans on LivingSocial to Grow Ad Sales

amazon-local Sep 19, 2011 - No. 2 deals player is selling Amazon Local, which now appears in 44 markets. Comments

Groupon Expected to Respond to Lawsuit on Monday

Sep 9, 2011 - Sales force sues daily deals player in overtime pay dispute. Comments

Google.com Emerges As Deals Launch Pad

Sep 7, 2011 - Geo-targeted ads on home page accompany Google Offers rollout in five new cities. Comments

A Call to Arms: Where Are Our Innovators?

virtualsubwaystore Sep 6, 2011 - In my quest to find innovators, U.K. retail brand Tesco shows us how it's done locally through a virtual subway store in South Korea. Comments

Standing Out in a Crowded Daily Deals Field

Sep 6, 2011 - Innovation and timeliness are key - just ask Groupon and HauteLook. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

UPCOMING TRAINING

Featured White Papers

Gartner Magic Quadrant for Digital Commerce

Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.

Paid Search in the Mobile Era

Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.

Jobs

    • SEO Specialist
      SEO Specialist (NJM Insurance Group) - West TrentonNew Jersey Manufacturers Insurance Company is an industry leader among its peers and the largest...
    • Paid Search / Search Engine Marketing (SEM, PPC) Specialist
      Paid Search / Search Engine Marketing (SEM, PPC) Specialist (HeBS Digital) - New York  JOB TITLE:        ...