Jun 8, 2012 - Pernod Ricard uses Facebook to fight underage drinking; XL Marketing gets $70 million investment. Comments
Nov 9, 2011 - Look at the commitment that Walmart is making. Comments
Oct 18, 2011 - Simon Fleming-Wood becomes first CMO of Internet radio service, which faces tough new competition in the U.S. Comments
Sep 22, 2011 - GSI Commerce is growing its marketing offerings and winning new business. Comments
Mar 28, 2011 - Deal will make auction giant a major player in interactive marketing services. Comments
Jan 10, 2011 - ClearSaleing will be housed in GSI's marketing services unit, led by Chris Saridakis. Comments
IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
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