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    Seth Godin: Nobody makes a purple cow by sticking with what's safe
    Conference Coverage

    Seth Godin: Nobody makes a purple cow by sticking with what's safe

    8y Mike O'Brien

    Seth Godin: Nobody makes a purple cow by sticking ...

    Yesterday's over. Being different is what's going to help you win tomorrow - not simply repeating your previous success. Read More...

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    Five brands mastering March Madness marketing
    Acquisition

    Five brands mastering March Madness marketing

    8y Mike O'Brien

    Five brands mastering March Madness marketing

    There are a few more weeks of March Madness - the Sweet 16 games start Thursday - but brands have already started their campaigns. Here are our favori...

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    Saks Beefs Up Social Commerce With the Shoppable Selfie
    Social

    Saks Beefs Up Social Commerce With the Shoppable Selfie

    10y Mike O'Brien

    Saks Beefs Up Social Commerce With the Shoppable S...

    The department store launched #SaksStyle, a shoppable hub curated by customers who contribute their pictures from social media sites. Read More...

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