Home › HBO

HBO

5 Innovative Buys You Might Have Missed

Tessa Wegert  |  Media Buying

Dec 29, 2011 - Prepare for 2012 by assessing these innovative campaigns that tapped Facebook apps, iPad ads, and geo-social buys. Comments

Christopher Heine  |  Social Media

Brands Create Exec Roles For Social Media

social-directors-title Oct 27, 2011 - Newly hired marketing specialists talk integration. Comments

Kate Kaye  |  Social Media

Tech and Entertainment Brands Embrace Twitter Promoted Trends

twitter-jpeg Jul 1, 2011 - The likes of HBO, RockstarGames, Dell, and Siemens have purchased the ads. Comments

Lisa Lacy  |  Social Media

New High Water Mark for Social TV Check-Ins

true-blood-stickers Jun 30, 2011 - Premiere of HBO's True Blood engaged GetGlue users in unprecedented numbers. Comments

Lisa Lacy  |  Social Media

Fans Inject HBO's True Blood Into Social Networks

trueblood Jun 17, 2011 - Facebook interactive video app teases upcoming season of vampire drama. Comments

Zachary Rodgers  |  Media Buying

Ross Levinsohn Details Yahoo's Failures (And a Few Successes)

100-0005 Jun 8, 2011 - Tough love for sales and marketing efforts. Comments

Anna Maria Virzi  |  Strategies

How Threadless Spins Gold on Twitter, Facebook

Mar 30, 2011 - Entrepreneurs, marketers – and even an astronaut – show they have the right stuff at the Shorty Awards. Comments

Lisa Lacy  |  Sports & Entertainment

HBO Grants Store Discounts to 'True Blood' Fans on GetGlue

getglue-checkins-discounts Oct 14, 2010 - Merchandise tie-in is the first promotional discount to be offered by social entertainment company GetGlue. Comments

Christopher Heine  |  Social Media

'Kenny Powers' Imposter Comes Clean on Twitter Marketing

powerskenny Sep 13, 2010 - A New York-based comedian has turned his affection for HBO's "Eastbound & Down" into a Twitter audience that dwarfs those of major brands. In a ClickZ exclusive, he talks about staying in character - in 140 characters or less. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

More newsletter options

MOST READ

  1. 15 Types of Email Marketing Tests You Should Be Doing
  2. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!
  3. 5 Mistakes Killing Your Marketing
  4. What Marketers Expect From Facebook's 'New Home on Android'
  5. Gigya and Janrain Partner With Google+ for Social Sign-In

COMMENTS

UPCOMING EVENTS

WEBINARS

e-Learning Courses

Online courses for marketers at every skill level:

White Papers

Jobs

    • Digital Marketing Manager
      Digital Marketing Manager (Ready Set Rocket) - New York  Ready Set Rocket is seeking an experienced online marketer to join our team as the...
    • Display Media Buyer
      Display Media Buyer (Centerfield Media) - El Segundo   Centerfield Media is an online performance marketing organization specializing in...
    • Search Engine Media Buyer
      Search Engine Media Buyer (Centerfield Media) - El Segundo Centerfield Media is an online performance marketing organization specializing in lead...
AOP Digital Publisher of the Year 2010

Incisive Interactive Marketing LLC. 2013 All rights reserved.

55 Broad Street, 22nd Floor, New York, NY 10004 |  Copyright and Licensing   |  Privacy Policy