Holiday Social Showdown

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9 Holiday Anthems for Digital Marketers

Dec 24, 2013 - Columnist Alan Cutter shares his versions of holiday songs sure to have the digital marketer humming - and nodding - along. Comments

Great Ritz Holiday Parade Brings Shopping Deals for Christmas

ritz-holiday-parade Dec 18, 2013 - Ritz's holiday parade website features a float-building tool that allows consumers to create their own digital floats with circular Ritz-like components. Comments

Behind Betty Crocker's Winning Holiday Social Campaign

bettycrocker Jan 17, 2012 - The cake mix maker's in-house kitchen staff is ready to interact with fans and followers. Comments

ClickZ Holiday Social Showdown: Betty Crocker Wins!

bettycrocker2 Jan 3, 2012 - The cake and cookie mix maker demonstrated that old brands can learn new tricks. Comments

ClickZ Holiday Social Showdown: Round Three Winners

bettycrocker Dec 22, 2011 - UPDATE: Iconic American brands Betty Crocker and Converse make it to the final round. Vote now! Comments

ClickZ Holiday Social Showdown: Round Two Winners

converse-youtube Dec 15, 2011 - Betty Crocker, Converse, and others stay in the game! Comments

ClickZ Holiday Social Showdown: Round One Winners

buildabear-fb-liveevent Dec 8, 2011 - Big brands like Coke, Target, and Verizon are cut, as eBay, Converse and others stay alive! Comments

ClickZ Holiday Social Showdown: Vote Your Picks!

cowboy-shooting-flat Dec 1, 2011 - Which brands will have the best social media campaigns this holiday season? Vote each week for your picks! Comments

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Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

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