Marketing News & Expert Advice
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Honda
Honda's Pinterest Debut: $500 to Stop Pinning
Auto brand taps prolific users to kick-start presence on the social site.
Super Bowl Ads 2012: Winners and Losers
Did any of the $3.5 million TV spots successfully tap social and interactive channels? Digital marketers weigh in.
How Honda's Super Bowl Ads Got 12M Views
Ad agency RPA describes what happened behind the scenes.
VW's 'Bark Side' Ad Loses Social Momentum
Social activity involving the video dropped, but the video still had lots of views.
Kia Seeds 5-Hour Super Bowl Ad; Honda's Preview Gets 10M Views
Adriana Lima and Matthew Broderick help automotive brands dominate online before the big game.
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