Jul 31, 2013 - IBM's Digital Experience, announced last week, is an "umbrella thought" for looking at its many tools that let businesses produce digital communications for customers, employees and business partners. Comments
May 2, 2012 - When using tools to visualize CRM, sales, website, and other data, are you more like Leonardo da Vinci or Leonardo the Turtle? Comments
Jan 30, 2012 - IBM is offering a new analytics appliance it says can crunch petabytes of data in seconds. Comments
Nov 21, 2011 - Several solutions for a changing environment. Comments
Nov 9, 2011 - Look at the commitment that Walmart is making. Comments
Oct 3, 2011 - Marketers working with Verizon Wireless, IBM, Macy's, and Siemens take different routes. Comments
Jul 27, 2011 - How to create newsletters your readers will be more likely to read, retain, and value. Comments
Jul 15, 2011 - A company known for selling software to CIOs and CEOs now aims for CMOs. Comments
Jun 23, 2011 - Robots need not apply. Comments
Mar 22, 2011 - Three factors to understand what motivates people to share on social media and how to unlock their influence for your brand. Comments
Sep 13, 2010 -
New tools and apps make it possible for forward-thinking brand marketers to create a better shopping experience for consumers. Here are four ways.
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Jan 28, 2013 -
IBM is touting a year-long digital revamp of Signet Jewelers' ecommerce strategy and digital marketing design. IBM announced that the initiative led to a 49 percent increase in online sales during the 2012 holiday season, compared to the same period...
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Jan 1, 2013 - Brands are becoming the media, attracting their own audiences. Here are the standouts. Comments
Nov 29, 2012 -
Overall, Cyber Monday has proven the greatest online retail day in history, with paid search spend, site traffic, mobile traffic and total revenue all showing healthy growth. Learn more from comScore, Marin Software, IBM, Kenshoo and others.
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Nov 28, 2012 -
Online shopping for Cyber Monday jumped 30 percent this year, according to a new study from IBM.
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Nov 26, 2012 -
The greatest ever Black Friday online retail sales of $1.042 billion followed a healthy Thanksgiving Day, with $633 million in sales. comScore, IBM, Performics and Experian share the latest holiday season 2012 stats, insights, and predictions.
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Aug 14, 2012 -
The average social media user listens more but are marketers doing the same?
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Jul 2, 2012 -
IBM Research has a prototype of a data-driven personal shopping assistant mobile app.
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Jun 22, 2012 -
IBM says 1 in 3 in three marketers plans to use mobile ads in 2012.
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May 22, 2012 -
Millward Brown's BrandZ finds other social platforms are "social climbers" too.
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May 15, 2012 - Take a phased approach to growing your firm's big data analysis capabilities. Comments
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