Interpublic

partnership2014

Facebook-Publicis Ad Partnership Centers on Data

May 27, 2014 - Publicis' recent partnership with Facebook highlights the importance of social data in today’s digital marketing ecosystem. Comments

Microsoft Hands Its Global Ad Business to Dentsu and IPG

microsoftimage May 2, 2014 - Microsoft is taking steps to consolidate its global ad business by choosing just two companies to work with. Comments

Facebook IPO Will Be Lucky Win for IPG, But What About WPP?

Jan 26, 2012 - A look at the uneven venture investments of ad holding companies. Comments

Draftfcb Boosts London Presence With Blue Barracuda Purchase

May 5, 2011 - Acquisition will grow its London base by 50 percent and enhance its digital capabilities. Comments

Execs & Accounts: Facebook, Quantcast, Performics

Apr 15, 2011 - New strategies at Mediabrands and McCann Erickson, new sales SVP for Quantcast's ad targeting business. Comments

Execs & Accounts: New CEO at BuzzLogic, Yahoo Sales Upheaval

Mar 11, 2011 - David Hills takes reins at BuzzLogic; IPG Media Lab fills leadership posts; another Yahoo reorg. Comments

Mediabrands' Ventures Unit Evolves in China and U.S.

Oct 13, 2010 - Rebrands investment arm as Velocitor and courts startups in China. Comments

Reprise Names Worldwide CEO to Lead Forays Into Social and Shopping

reprise-bantbreen Sep 20, 2010 - Bant Breen will lead expansion in Europe, Asia, and Latin America, as well as into the social shopping arena. Comments

Brazil World Cup, Olympics Fueling Digital Agency Investment

Aug 6, 2010 - Brazil's market growth and big sporting event plans may be prompting a slew of recent digital acquisitions by agency holding companies. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

IBM: Social Analytics - The Science Behind Social Media Marketing

IBM Social Analytics: The Science Behind Social Media Marketing
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.

Marin Software: The Multiplier Effect of Integrating Search & Social Advertising

The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.

Resources

Jobs

    • Digital Marketing Analyst
      Digital Marketing Analyst (GovLoop) - Washington D.C.Are you passionate about audience acquisition? Love effective copy and amazingly effective...
    • Product Specialist
      Product Specialist (Agora Inc. ) - BaltimoreDescription: The Product Specialist is hyper-focused on the customer experience and ensures that our...
    • Partnerships Senior Coordinator
      Partnerships Senior Coordinator (Zappos.com, Inc.) - Las VegasZappos IP, Inc. is looking for a Partnerships Senior Coordinator! Why join us? Our...