iPhone

The Merging of Digital and 'Real Life'

Mar 26, 2012 - Digital marketers must start studying what's working now in the mobile world and begin to incorporate that learning into their creative and account planning. Comments

RadioShack Mobile Ads Target Users of Old Phones

bb-deal-on-iphone Mar 23, 2012 - Using device model and OS information, ads alert users to a nearby RadioShack. Comments

Email on Mobile

Mar 23, 2012 - Five steps to optimize your email message for mobile. Comments

Langham Place Goes Social With New Mobile and Pinterest Platforms

Mar 23, 2012 - Hong Kong's Langham Place is reportedly the first brand to create short films produced on the iPhone 4S. Comments

Driving Mobile to Scale

Mar 16, 2012 - Mobile Rising Stars contest aims to give mobile advertising a seat at the "big boys'" table soon. Comments

It's Time for Windows Mobile

Mar 5, 2012 - Eight reasons why the Windows Phone will be a key player in the mobile space soon. Comments

Do Analytics Matter Anymore in Mobile?

Mar 2, 2012 - Have marketers fallen prey to the "household" effect? Comments

4 Email Marketing Trends That Matter in 2012

Feb 23, 2012 - Marketers will need to rethink how they communicate with subscribers. Start here. Comments

Sports Illustrated App Reveals Swimsuit Videos

si-viewer-final Feb 15, 2012 - Mobile app for iOS and Android offers videos of the 19 shoots. Comments

Optimizing Your Local Listing on Apple's Siri

Feb 9, 2012 - Teaching Siri to suggest your business. Comments

5 Trends Shaping the Mobile Market

Feb 7, 2012 - Opportunities for marketers to connect with their audiences on mobile devices this year. Comments

Is Uncontrolled UI Proliferation Hurting Ads on Android?

android-logo Feb 2, 2012 - Even as Android gains share, CTRs fall. Meanwhile iOS has seen steadily rising response rates. Comments

Year of the What?

Feb 2, 2012 - This year make sure you're driving consistency across the board to consumers, helping to amplify the creative and giving them the best experience possible, no matter the time, place, or device. Comments

The Mobile Female

Feb 2, 2012 - Women use smartphones differently from men. Here's what that means for marketers. Comments

2012 Trends: Rise of E-commerce in Asia Pacific [Video]

ecommerce Jan 4, 2012 - Also, look for mobile-friendly apps and mobile optimized websites in the coming year. Comments

Jakob Nielsen on Usability for Mobile Sites and Apps

Dec 30, 2011 - Design expert identifies top mistakes when building mobile sites and apps. Comments

How to Run Profitable Tablet-Focused PPC Search Campaigns

Dec 23, 2011 - The ubiquity of connectivity increases our opportunities as marketers to reach our target audience. Are you taking advantage of this? Comments

Google Zeitgeist: The Lowdown on Brand-Related Searches

Dec 16, 2011 - A look at 2011's buzziest product-oriented queries. Comments

Rants and Anti-Rants From Top-Grossing App Developers

Dec 15, 2011 - App development remains difficult because of these five factors. Will they ever be remedied? Comments

Think Beyond the Desktop - Social Is Going Mobile

Nov 23, 2011 - Four ways to make sure your consumers can connect with you on their smartphones. Comments

Seattle's AmazonFresh Delivery Service Adds Mobile Proficiency

amazonfresh-checkout-new-homepage Nov 9, 2011 - Android, iPhone, and Windows apps arrive as service expands to 80 zip codes in the Seattle area Comments

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